Country Profile: Dairy & Soy Food Sector in India
Summary
Indian Dairy & Soy Food sector accounted for a volume share of 21.7% of the global market and 56.4% of the regional (Asia-Pacific) market in 2016. The sector was valued at INR 2,599,437.9 Million (US$38,678.8 Million) in 2016 and is forecast to grow at a CAGR of 8+% during 2016-2021. Greater affordability, increasing demand for value added products and wider distribution network are the key growth drivers for the sector in the country. Per capita consumption of Dairy & Soy Food products stood at 43.9 kg when compared to the Asia-Pacific levels of 29.7 kg, in 2016.
Milk is the largest with value sales of INR2, 396,078.3 Million (US$35,652.9 Million) in 2016. Furthermore, it is expected to grow at a CAGR of 8+% during the forecast period (2016-2021), while the Soymilk & Soy Drinks market is expected to record the fastest CAGR of 16+% during the same period.
Convenience Stores accounted for a leading share in the distribution of Dairy & Soy Food products in India. In 2016, on- Convenience Stores held 30+% value share, followed by Food & Drinks Specialists and On-trade transactions. Flexible Packaging is the most commonly used packaging material in the Indian Dairy & Soy Food sector, followed by Paper & Board and Glass with shares of 13.1% and 1.9% respectively.
Health & Wellness attributes such as Naturally Healthy’ and Food Minus’ and consumer benefits such as General Wellbeing’ and Weight & Shape Management’ are the most sought after Health & Wellness claims in the Indian Dairy & Soy Food sector.
Amul is the leading brand in the Indian Dairy & Soy Food sector. The top five brands in the sector accounted for 40.9% value share, while private labels held 0.02% share by value in 2016.
The report “Country Profile: Dairy & Soy Food Sector in India” provides insights on high growth markets to target, trends in the usage of packaging materials, category level distribution channel data and market share of brands.
In particular, this report provides the following analysis –
– Market data: Overall market value and volume data with growth analysis for 2011-2021. The overall market value and volume included in the report is split on the basis of On-trade and Off-trade
– Category coverage: Value and growth analysis for Butter & Spreadable Fats, Cheese, Cream, Dairy-Based & Soy-Based Desserts, Drinkable Yogurt, Fromage Frais & Quark, Milk, Soymilk & Soy Drinks, and Yogurt with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
– Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
– Distribution data: Percentage of sales within each market through distribution channels such as On-trade, Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
– Packaging data: Consumption breakdown for packaging materials and container types in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Carton, Film, Bag/Sachet, Tub, Wrapper, Bottle, and Tube.
Companies mentioned in this report: Gujarat Cooperative Milk Marketing Federation Ltd. (GCMMF), Heritage Foods (India) Limited, Mother Dairy Fruit & Vegetable Pvt. Ltd., Andhra Pradesh Dairy Development Cooperative Federation Limited, Arla Foods, Cream Line Dairy Products Limited, Karnataka Co-Operative Milk Producers` Federation Ltd., Milky Mist Dairyfoods Private Limited, Parsi Dairy Farm, Savencia SA
Scope
– The Dairy & Soy Food sector in India is forecast to grow at 8.8% CAGR in value terms during 2016-2021.
– Per capita consumption in the Milk market is noticeably higher compared to other markets in India.
– Convenience Stores is the largest distribution channel in the Indian Dairy & Soy Food sector.
– Amul is the leading brand in value terms in the Indian Butter & Spreadable Fats market.
– Flexible Packaging is the most commonly used packaging material in the Indian Dairy & Soy Food sector.
Reasons to buy
– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
– Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
– Manufacturers can identify the opportunities to position products with H&W attributes/benefits
– Access the key and most influential consumer trends driving Dairy & Soy Food products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
– The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
– Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.