Country Profile: Make-Up Sector in India

2017-08-29
Price :
Published : Aug-2017
No. of Pages : 71

Country Profile: Make-Up Sector in India

Summary

Indian Make-Up sector accounted for a volume share of 3.1% of the global market and 16.9% of the regional (Asia-Pacific) market, in 2016. The sector is expected to grow at a CAGR of 17.9% during 2016-2021. Indian consumers are increasingly opting for premium make-up products supported by growing economy of the country. Moreover, introduction of innovative products with additional benefits is also driving growth of the sector. Per capita consumption stood at 0.14 units compared to the global and Asia-Pacific levels of 1.08 units and 0.31 units, respectively, in 2016.

Lip Make-Up was the largest with value sales of INR24,335.1 Million (US$362.1 Million) in 2016. However, Nail Make-Up is expected to register the fastest growth at a CAGR of 18.9% compared to Eye Make-Up, Face Make-Up (16.8%), and Lip Make-Up.

Convenience Stores was the leading distribution channel in the Indian Make-Up sector, accounting for a total value share of 46.4% in 2016. It was followed by Health & Beauty Stores and Hypermarkets & Supermarkets with shares of 19.9% and 14.5%, respectively, in the same year. In 2016, Rigid Plastics was the most commonly used package material in the Indian Make-Up sector. It accounted for a share of 61.7%, followed by Glass and Flexible Packaging with shares of 19.5% and 18.8% respectively. Top five brands in the Indian Make-Up sector accounted for 47.8% value share in 2016. Private labels accounted for 7% share by value in the same year.

The report “Country Profile: Make-Up Sector in India” provides insights on high growth markets to target, trends in the usage of packaging materials, category level distribution channel data and market share of brands.

In particular, this report provides the following –
– Market data: Overall market value and volume data with growth analysis for 2011-2021.
– Category coverage: Value and growth analysis for Eye Make-Up, Face Make-Up, Nail Make-Up, and Lip Make-Up with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
– Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
– Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Health & Beauty Stores, Department Stores, Drug Stores & Pharmacies, and others
– Packaging data: Consumption breakdown for package materials and pack types in each market, in terms of percentage share of number of units sold. Package material data for Glass, Rigid Plastics, Paper & Board, Flexible Packaging, and others; pack type data for: Specialty Container, Tube, Jar and Tub.

Companies mentioned in this report: Procter & Gamble, Revlon, Inc., Coty, Inc., The Estee Lauder Companies Inc., L`Oreal S.A., Chambor, Unilever, Oriflame Cosmetics S.A., Amway Corporation, Elizabeth Arden, Inc., Cosnova Gmbh, Johnson & Johnson Services Inc, Avon Products, Inc., Colorbar Cosmetics Pvt Ltd, Faces Cosmatics Inc, Maxcare International TRD CO L.L.C., LVMH Moet Hennessy – Louis Vuitton

Scope
– The Make-Up sector in India is forecast to grow at 17.9% CAGR in value terms during 2016-2021.
– Per capita consumption of Lip Make-Up is high in India compared to other markets.
– Convenience Stores is the largest distribution channel in the Indian Make-Up sector.
– Lakme accounts for the leading share in the Indian Make-Up sector.
– Rigid Plastics is the most commonly used package material in India’s Make-Up sector.

Reasons to buy
– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
– Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
– Access the key and most influential consumer trends driving Make-Up consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
– The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
– Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

Filed in: Beauty and Personal Care, Consumer Goods
Publisher : GlobalData
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