Country Profile: Make-Up Sector in Spain

2017-08-28
Price :
Published : Aug-2017
No. of Pages : 78

Country Profile: Make-Up Sector in Spain

Summary

Spanish Make-Up sector accounted for a volume share of 1.1% of the global market and 6.6% of the regional (Western Europe) market, in 2016. The sector is expected to grow at a CAGR of 1.7% during 2016-2021. Improving Spanish economy, rise in the demand for organic and natural cosmetics and innovative product offerings from manufacturers are the key growth drivers in the sector. Per capita consumption stood at 1.36 units compared to the global and Western Europe levels of 1.08 units and 2.31 units, respectively, in 2016.

Face Make-Up was the largest with value sales of €245.8 Million (US$271.8 Million) in 2016. However, Eye Make-Up is expected to grow the fastest at a CAGR of 2.4% compared to Face Make-Up, Lip Make-Up, and Nail Make-Up (1.2%).

Hypermarkets & Supermarkets was the leading distribution channel in the Spanish Make-Up sector, accounting for a total value share of 46.9% in 2016. It was followed by Health & Beauty Stores and Drug Stores & Pharmacies with shares of 25.1% and 10.9%, respectively, in the same year. In 2016, Rigid Plastics was the most commonly used package material in the Spanish Make-Up sector. It accounted for a share of 65.5%, followed by Glass and Flexible Packaging with shares of 29.6% and 4.9% respectively.

Top five brands in the Spanish Make-Up sector accounted for 51% value share in 2016. Private labels accounted for 14.4% share by value in the same year. L`Oreal Paris is the leading brand in the Spanish Make-Up sector with 17% value share in 2016. Consumption of Make-Up products is high among the female population. It is also high among those who have received Post-Secondary Non-Tertiary education. In terms of consumption by age group, Older Consumers and Pre-Mid-Lifers together accounted for a 55.1% share in 2016.

The report “Country Profile: Make-Up Sector in Spain” provides insights on high growth markets to target, trends in the usage of packaging materials, category level distribution channel data and market share of brands.

In particular, this report provides the following –
– Market data: Overall market value and volume data with growth analysis for 2011-2021.
– Category coverage: Value and growth analysis for Eye Make-Up, Face Make-Up, Nail Make-Up, and Lip Make-Up with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
– Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
– Distribution data: Percentage of sales within each market through distribution channels such as Hypermarkets & Supermarkets, Health & Beauty Stores, Department Stores, Drug Stores & Pharmacies, and others
– Packaging data: Consumption breakdown for package materials and pack types in each market, in terms of percentage share of number of units sold. Package material data for Glass, Rigid Plastics, Paper & Board, Flexible Packaging, and others; pack type data for: Specialty Container, Tube, Jar and Tub.

Companies mentioned in this report: Coty, Inc.,Procter & Gamble,Mary Kay, Inc.,The Estee Lauder Companies Inc.,L`Oreal S.A.,Clarins Group,Oriflame Cosmetics S.A.,Amway Corporation,Chanel S.A.,Cosnova Gmbh,Avon Products, Inc.,LVMH Moet Hennessy – Louis Vuitton,Yves Rocher International,Borghese, Inc.,Artdeco Cosmetic Gmbh,Nyx Cosmetics,Cosmondial Gmbh & Co. Kg,Nelia Internacional Cosmeticos Sl,Essie Cosmetices

Scope
– The Spanish Make-Up sector accounted for a volume share of 6.6% of the regional (Western Europe) market, in 2016.
– Of the four markets, Face Make-Up was the largest market, while, Eye Make-Up is expected to grow the fastest during 2016-2021.
– The top five brands in the Spanish Make-Up sector accounted for 51% value share in 2016.
– L`Oreal Paris is the leading brand in the value terms.
– Hypermarkets & Supermarkets was the leading distribution channel in the Spanish Make-Up sector
– Rigid Plastics was the most commonly used package material in the sector.

Reasons to buy
– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
– Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
– Access the key and most influential consumer trends driving Make-Up consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
– The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
– Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.

Filed in: Beauty and Personal Care, Consumer Goods
Publisher : GlobalData
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