Craft Beer Market in the US 2015-2019

2015-10-14
Price :
Published : Oct-2015
No. of Pages : 64

Craft beers are flavored beers brewed in microbreweries or small, independent, and traditional breweries. Small breweries are those that produce less than 6 million barrels of beer annually, while independent breweries are those where not more than 25% of the brewery is owned and managed by an alcoholic beverage company. Traditional breweries are those breweries where 50% of the volumes of beer produced are malt beers that use high-quality ingredients. Craft beers have distinctive tastes as compared to regular beers made of various flavors and ingredients. These beers are manufactured and served fresh in bottles, cans, and kegs.

The forecast craft beer market in the US to grow at a CAGR of 18.3% and 16.72% in terms of revenue and volume, respectively, over the period 2014-2019.

Covered in this report

This report covers the present scenario and the growth prospects of the craft beer market in the US for the period 2015-2019. To calculate the market size, this report includes revenue generated from the sales of the following craft beer:

  • IPA (India pale ale)
  • Seasonal
  • Pale ale
  • Amber ale
  • Amber lager
  • Wheat
  • Bocks
  • Fruit beer
  • Others (other pale lagers, brewpub exclusive)

It also presents the vendor landscape and a corresponding detailed analysis of the top four vendors in the craft beer market in the US. The market share of vendors is calculated on the basis of the sales of craft beer from supermarkets, drugstores, mass market retailers, convenience stores, clubs, and other retail chains. In addition, the report discusses the major drivers that influence the growth of the market. It also outlines the challenges faced by the vendors and the market at large, and the key trends that are emerging in the market.

Key vendors

  • D.G. Yuengling
  • New Belgium Brewing
  • Sierra Nevada Brewing
  • The Boston Beer
  • The Gambrinus

Other prominent vendors

  • Anheuser-Busch
  • Bell’s Brewery
  • Brooklyn Brewery
  • Craft Brew Alliance
  • Deschutes Brewery
  • Dogfish Head Craft Brewery
  • Duvel Moortgat
  • Harpoon Brewery
  • Lagunitas Brewing
  • Matt Brewing
  • MillerCoors
  • Minhas Craft Brewery
  • Oskar Blues Brewing
  • Stone Brewing

Market Driver

  • Changing consumer tastes and preferences
  • For a full, detailed list, view our report

Market Challenge

  • Lack of awareness about craft beer
  • For a full, detailed list, view our report

Market Trend

  • Growing canned craft beer production
  • For a full, detailed list, view our report

Key questions answered in this report

  • What will the market size be in 2019 and what will the growth rate be?
  • What are the key market trends?
  • What is driving this market?
  • What are the challenges to market growth?
  • Who are the key vendors in this market space?
  • What are the market opportunities and threats faced by the key vendors?
  • What are the strengths and weaknesses of the key vendors?
Filed in: Alcoholic Beverages, Food & Beverage
Publisher : Technavio
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