Emerging Opportunities and Growth Prospects in the Russian Travel Intermediaries Industry: Analyses and Forecasts to 2016

2012-01-31
Published : Jan-2012

Synopsis
The report provides top-level market analysis, information and insights into the Russian travel intermediaries industry, including:
• Historic and forecast market sizes covering the entire Russian travel intermediaries industry
• Insights into market entry strategies adopted by foreign companies when entering the Russian market
• Detailed analysis of marketing strategies adopted by travel intermediaries in Russia
• Descriptions and market outlooks for various sectors in the Russian travel intermediaries industry, such as travel agents, tour operators and online travel sites

Executive Summary
According to the United Nations World Tourism Organization (UNWTO), Russia ranked ninth in terms of the number of inbound tourist arrivals in Europe in 2010. Travel and tourism in Russia is expected to contribute 1.4% to the national GDP as well as 1.4% of the country’s total employment in 2011. According to the World Travel and Tourism Council (WTTC), investments in Russia’s travel and tourism industry are expected to account for 2.1% of the total investments in the country in 2011, and are expected to increase by 6.4% per annum in 2012. The tourist volume in Russia increased from 152.8 million in 2007 to 170.6 million in 2011, registering a CAGR of 2.8% during the 2007–2011 review period. The growth in tourist volume could be attributed to factors such as the country’s strong economy, rising disposable income levels and government initiatives to promote the country as a tourist destination. The growth in tourism and the country’s positive investment environment are expected to drive future growth for travel intermediaries. Gross bookings are expected to reach RUB1.10 trillion by 2016, expanding at a CAGR of 13.7% over the forecast period. The rapid development of e-commerce offers significant potential for the underpenetrated online travel market.

Scope

This report provides an extensive analysis of the travel intermediaries industry in Russia:
• It details historical values for the Russian travel intermediaries industry for 2007–2011, along with forecast figures for 2012–2016
• It provides top-level analysis of the overall travel intermediaries industry, as well as individual category values for both the 2007–2011 review period and the 2012–2016 forecast period
• The report provides a detailed analysis of the demand drivers, market entry strategies and marketing and growth strategies in the Russian travel intermediaries industry
• The report profiles top travel intermediaries companies in Russia

Russian Travel Intermediaries Industry

Published: January 2012
No.OF Pages: 39
Price: Single User License US$ 1950      Corporate User License US$ 3900

Table of Contents
1 Executive Summary
2 Russian Travel Intermediaries Industry Market Environment
2.1 Macroeconomic Fundamentals
2.2 Consumer Confidence
3 Market Size and Growth Potential of Russian Travel Intermediaries Industry
3.1 Travel Agents
3.2 Tour Operators
3.2.1 Market size by revenue source
3.3 Online Travel Sites
3.3.1 Market size by revenue source
4 Key Demand Drivers for the Russian Travel Intermediaries Industry
4.1 Tourist Volume
4.2 Leisure and Business Tourists
4.3 Spending Patterns of Domestic and Inbound Tourists
4.4 Internet Penetration
5 Market Entry Strategy for Russia Travel Intermediaries Industry
5.1 Market Regulations
5.2 Market Entry Route
5.3 Mergers and Acquisitions
6 Marketing and Growth Strategies
7 Competitive Landscape of Russian Travel Intermediaries Industry
7.1 Travel Agents Competitive Landscape
7.1.1 Red Star Travel
7.2 Tour Operators Competitive Landscape
7.2.1 TUI Russia & CIS
7.3 Online Travel Agent Competitive Landscape
7.3.1 Momondo.com
7.3.2 Turizm.ru
8 Appendix
8.1 About BRICdata
8.1.1 Areas of expertise
8.2 Methodology
8.3 Definitions
8.4 Disclaimer
List of Tables
List of Figures

Filed in: Tourism
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