Fixed-mobile Convergence in Middle East and North Africa

2017-08-07
Price :
Published : Aug-2017
No. of Pages : 32

Fixed-mobile Convergence in Middle East and North Africa

Summary

Fixed-mobile convergence (FMC) has emerged in some competitive markets as a strategy for operators looking for new sources of growth. It is a way for operators to differentiate, bringing potential benefits from churn reduction, customer acquisition effect, and synergies. Compared to certain markets in Europe, APAC, and North America, MENA has in general seen low levels of FMC activity. However, some markets have already begun the process of convergence, or are showing signs that further development may take place.

In the process of FMC, operators often start by offering price discounts, eventually typically moving to more segmented FMC bundles, with the most advanced operators seeking revenues from adjacent industries. However, the specific offer with which an operator embark upon the path of convergence depends on specific conditions of each market and operator. Operators without fixed infrastructure have also been known to compete in convergence by offering wireless broadband solutions instead of fixed solutions.

In MENA, FMC is still largely nascent and limited to a handful of markets: Bahrain, Egypt, Jordan, Tunisia, and Turkey. In Bahrain, Batelco has begun offering an FMC bundle, which includes an option for the market’s first quadplay offer. In Egypt, meanwhile, Vodafone offers converged bundles under the Red brand, while Orange offers a pick-and-mix approach to convergence. In Turkey, both Turk Telekom and Turkcell offer converged services.

FMC has emerged primarily in mature markets, where competition is intense and ARPUs are often falling. Specifically, FMC has disrupted several markets in Western Europe, North America, and Asia Pacific (e.g., France, Canada, and Singapore). Orange has adopted convergence as a central strategy in some of its markets. France and Spain, in particular, have become highly converged.

The report “Fixed-mobile Convergence in Middle East and North Africa” provides an overview of the state of fixed-mobile convergence (FMC) in the MENA region. The report draws from examples of fixed-mobile convergence from operators around the world to understand the market conditions which lead to convergence.

In particular, this report provides the following -
- Provides an overall introduction to FMC and a comparison of FMC development in different regions. It offers an analysis of the pathway in which operators converge, and examines the benefits of convergence, with examples from operators.
- Provides an overview of the MENA region in terms of FMC, and analyzes the conditions for those markets which have already seen convergence, as well as those who have not. Looking at 11 MENA markets in particular, the report provides and in-depth comparison of different conditions relevant to FMC development.
- Dives into three case studies of fixed-mobile convergence in MENA: Bahrain, Egypt, and Turkey.

Companies mentioned in this report: Orange, Proximus, KPN, MEO, PCCW, Plus Poland, Ooredoo, Turk Telekom, Turkcell, Batelco, Vodafone, Mobily, Zain, Comcast

Scope

- Compared to Europe, where some operators have pursued fixed-mobile convergence as their central strategy, MENA has seen relatively few cases of convergence, and all of them relatively recent or at an early stage.
- The state of competition, regulation, and base of subscribers bi-equipped for both fixed and mobile services are key for the development of convergence.
- There is scope for more fixed-mobile convergence development in MENA. However, the feasibility and entrance point of convergence depends on the unique conditions of each market and the profile of each operator.

Reasons to buy

- This Insider Report provides a comprehensive examination of the market conditions and business models for fixed-mobile convergence, to help executives fully understand market dynamics, determine what works and what doesn’t, formulate effective product development plans and optimize resource allocation and return on investments.
- Three case studies illustrate the findings of the report, providing insight into particular situations in the fixed-mobile market in MENA; this will help the reader understand both the challenges confronted in the real world and the strategies employed to overcome those challenges.
- The report discusses concrete opportunities in fixed-mobile convergence in MENA, providing a number of actionable recommendations for operators.
- Eleven MENA markets are compared in terms of market competition, regulation, and subscriber base; providing an overview of the conditions facilitating and hindering convergence for the region.

Filed in: Information Technology
Publisher : GlobalData
More Reports
Title Price Buy Now

Italy’s Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU’s, ARPS and Service Revenue

Italy's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue Summary "Italy's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue" is built using extensive market research carried out in telecommunication and media services market of Italy. The report provides holistic historical and future prospects of Multiplay Services Penetration, Blended Service Adoption and Revenue Generating Units split at service levels - Mobile Subscriptions, Mobile Broadband Computing Subscriptions, Pay TV Households, Fixed Broadband Households and Fixed Voice Telephony Households from 2012 to 2021. Analysing the Multiplay Services penetration in Italy in terms of population, i......
$995

Spain’s Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU’s, ARPS and Service Revenue

Spain's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue Summary "Spain's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue" is built using extensive market research carried out in telecommunication and media services market of Spain. The report provides holistic historical and future prospects of Multiplay Services Penetration, Blended Service Adoption and Revenue Generating Units split at service levels - Mobile Subscriptions, Mobile Broadband Computing Subscriptions, Pay TV Households, Fixed Broadband Households and Fixed Voice Telephony Households from 2012 to 2021. Analysing the Multiplay Services penetration in Spain in terms of population, i......
$995

China’s Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU’s, ARPS and Service Revenue

China's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue Summary "China's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue" is built using extensive market research carried out in telecommunication and media services market of China. The report provides holistic historical and future prospects of Multiplay Services Penetration, Blended Service Adoption and Revenue Generating Units split at service levels - Mobile Subscriptions, Mobile Broadband Computing Subscriptions, Pay TV Households, Fixed Broadband Households and Fixed Voice Telephony Households from 2012 to 2021. Analysing the Multiplay Services penetration in China in terms of population, i......
$995

India’s Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU’s, ARPS and Service Revenue

India's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue Summary "India's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue" is built using extensive market research carried out in telecommunication and media services market of India. The report provides holistic historical and future prospects of Multiplay Services Penetration, Blended Service Adoption and Revenue Generating Units split at service levels - Mobile Subscriptions, Mobile Broadband Computing Subscriptions, Pay TV Households, Fixed Broadband Households and Fixed Voice Telephony Households from 2012 to 2021. Analysing the Multiplay Services penetration in India in terms of population, i......
$995

South Korea’s Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU’s, ARPS and Service Revenue

South Korea's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue Summary "South Korea's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue" is built using extensive market research carried out in telecommunication and media services market of South Korea. The report provides holistic historical and future prospects of Multiplay Services Penetration, Blended Service Adoption and Revenue Generating Units split at service levels - Mobile Subscriptions, Mobile Broadband Computing Subscriptions, Pay TV Households, Fixed Broadband Households and Fixed Voice Telephony Households from 2012 to 2021. Analysing the Multiplay Services penetration in South Korea i......
$995

Chile’s Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU’s, ARPS and Service Revenue

Chile's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue Summary "Chile's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue" is built using extensive market research carried out in telecommunication and media services market of Chile. The report provides holistic historical and future prospects of Multiplay Services Penetration, Blended Service Adoption and Revenue Generating Units split at service levels - Mobile Subscriptions, Mobile Broadband Computing Subscriptions, Pay TV Households, Fixed Broadband Households and Fixed Voice Telephony Households from 2012 to 2021. Analysing the Multiplay Services penetration in Chile in terms of population, i......
$995

Germany’s Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU’s, ARPS and Service Revenue

Germany's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue Summary "Germany's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue" is built using extensive market research carried out in telecommunication and media services market of Germany. The report provides holistic historical and future prospects of Multiplay Services Penetration, Blended Service Adoption and Revenue Generating Units split at service levels - Mobile Subscriptions, Mobile Broadband Computing Subscriptions, Pay TV Households, Fixed Broadband Households and Fixed Voice Telephony Households from 2012 to 2021. Analysing the Multiplay Services penetration in Germany in terms of popul......
$995

South Africa’s Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU’s, ARPS and Service Revenue

South Africa's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue Summary "South Africa's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue" is built using extensive market research carried out in telecommunication and media services market of South Africa. The report provides holistic historical and future prospects of Multiplay Services Penetration, Blended Service Adoption and Revenue Generating Units split at service levels - Mobile Subscriptions, Mobile Broadband Computing Subscriptions, Pay TV Households, Fixed Broadband Households and Fixed Voice Telephony Households from 2012 to 2021. Analysing the Multiplay Services penetration in South Afri......
$995

Canada’s Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU’s, ARPS and Service Revenue

Canada's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue Summary "Canada's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue" is built using extensive market research carried out in telecommunication and media services market of Canada. The report provides holistic historical and future prospects of Multiplay Services Penetration, Blended Service Adoption and Revenue Generating Units split at service levels - Mobile Subscriptions, Mobile Broadband Computing Subscriptions, Pay TV Households, Fixed Broadband Households and Fixed Voice Telephony Households from 2012 to 2021. Analysing the Multiplay Services penetration in Canada in terms of populatio......
$995

USA’s Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU’s, ARPS and Service Revenue

USA's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue Summary "USA's Multiplay Services Market Dynamics to 2021: Multiplay and Blended Services Adoption, RGU's, ARPS and Service Revenue" is built using extensive market research carried out in telecommunication and media services market of United States of America. The report provides holistic historical and future prospects of Multiplay Services Penetration, Blended Service Adoption and Revenue Generating Units split at service levels - Mobile Subscriptions, Mobile Broadband Computing Subscriptions, Pay TV Households, Fixed Broadband Households and Fixed Voice Telephony Households from 2012 to 2021. Analysing the Multiplay Services penetration in USA in terms of ......
$995