ICT Investment Trends in Austria: Government initiatives impacting ICT investment strategies

2017-06-14
Price :
Published : Jun-2017
No. of Pages : 35

Austrian economy appears to be back on track with visible economic activities across industries. Although strong private consumption and investment are the main growth drivers for the Austrian economy, almost all industries are expected to benefit from the growing demand for goods and services in 2017. Moreover, the Austrian government is placing emphasis in providing affordable digital infrastructure under its digital roadmap strategy. The government plans to formulate its 5G strategy by the end of 2017 and expects to launch 5G (mobile) technologies across all regional capitals by the year 2020.

Growing e-commerce, high penetration of data services, and advances in cloud computing are the driving factors for investments in technologies in the Austrian enterprise market. Austria has been showing strong growth in almost all the standard economic indicators in comparison to many other European Union (EU) economies. Moreover, enterprises in Austria are keen to open up their ICT wallets and are looking to spend across all major technological areas in order to achieve sustainable growth.

Network and communications equipment, software licenses, application services, and network services are primarily attracting a major proportion of the budget allocations in their respective domains of hardware, software, IT services, and telecommunications. Technologies such as IoT and cloud computing are also finding pervasive adoption among Austrian enterprises who are envisioning deploying these disruptive forces of change to attain a competitive advantage in their respective operating sectors. Therefore, IT vendors offering products and services in these domains clearly have good growth opportunities in this market.

In order to focus on core business activities and thereby achieve competitiveness over their peers, Austrian enterprises are outsourcing various functions like applications and the service support & help desk, among others.

The report “ICT Investment Trends in Austria” illustrates the core technologies that enterprises are investing in, including IoT, business intelligence, mobility management, and cloud computing. The survey also highlights the approach to purchasing technology adopted by enterprises in Austria.

In particular, it provides an in-depth analysis of the following –

  • How ICT budgets are set to change in 2016 in terms of their overall size.
  • Allocation across the core elements of IT spend, including hardware, software, services, communications, and consulting.
  • Distribution of ICT money in areas such as the networks, applications, service desk, and data centers.
  • Which ICT functions Austrian enterprises are interested in outsourcing?
  • Austrian enterprises’ investment priorities based on their budget allocations across core technology categories such as IoT, network services, security products, and cloud computing.
  • Factors that are influencing Austrian enterprises’ investments in each technology category.
  • How Austrian enterprises’ IT budgets are currently allocated across various segments within a technology category.
  • Austrian enterprises’ distribution of their ICT budget across various segments within a technology category.
  • Vendor satisfaction ratings for various core and advanced technology categories.
  • Insight into Austrian enterprises’ preferred buying approaches.
  • Business and IT objectives that Austrian enterprises are looking to achieve through their IT investment strategies.
  • Factors that are influencing Austrian enterprises’ decisions to select an ICT provider.

Companies mentioned in this report: A1 Telekom Austria AG, Amazon Web Services Inc., Apple Inc., AT&T Inc., CA Technologies, Cisco Systems Inc., Colt Group Limited, CommVault Systems Inc., Dell Technologies Inc., Google Inc., Huawei Technologies Co. Ltd., IBM, Kaspersky Lab, McAfee Inc., Microsoft Corporation, Vodafone Group PLC.

Scope

  • Enterprises are looking to increase their total ICT budget in 2017, as domestic business activity in Austria is steadily strengthening and economic growth is
  • projected to deliver positive results.
  • Amongst Austrian enterprises, the decision to purchase cloud solutions is taken solely by the IT department with the dedicated aim of achieving process transformation in their existing business operations.
  • ‘Financial stability’, ‘pricing’, and ‘expertise in industry’ are the most important criteria when selecting an ICT provider.

Reasons to buy

  • Understand how the Austrian enterprise ICT landscape is set to change in 2017 to prioritize your target market
  • Comprehend how ICT money are being allocated by Austrian enterprises in specific verticals and size bands to improve your market penetration
  • Make effective business decisions by recognizing the opportunities within each of the core areas of ICT spend (hardware, software, IT services, telecommunications, and consulting)
  • Realign your sales initiatives by understanding the current strategic objectives of Austrian enterprises
  • Enhance your market segmentation with the included, detailed breakdown of opportunities within selected technology categories (IoT, network services, security products, and cloud computing)
  • Prioritize your focus areas by understanding which factors are influencing Austrian enterprises’ decisions when selecting an ICT provider
  • Understand the changes in customers’ priorities and identify the business and IT objectives that Austrian enterprises are looking to achieve through their ICT investment strategies
Filed in: Information Technology
Publisher : GlobalData
More Reports
Title Price Buy Now

Company Profile: Electron

Company Profile: Electron Summary Electron, is a London-based technology startup that leverages Ethereum blockchain platform to design decentralized infrastructure for the energy sector. Scope The report provides information and insights into Electron, including - - Overview of the company and its product offering - Detailed insight into its business model, technology, recent grant and business headquarter - Information on partnerships and funding it received - Biography of top management. Reasons to buy - Gain insights into Electron's business operations. - Gain insights into funding and partnerships. - Gain understanding about its technology focus.......
$350

Honduras: Country Intelligence Report

Honduras: Country Intelligence Report Summary "Honduras: Country Intelligence Report", a new Country Intelligence Report by GlobalData, provides an executive-level overview of the telecommunications market in Honduras today, with detailed forecasts of key indicators up to 2023. Published annually, the report provides detailed analysis of the near-term opportunities, competitive dynamics and evolution of demand by service type and technology/platform across the fixed telephony, broadband, mobile and pay-TV segments, as well as a review of key regulatory trends. Total telecom and pay-TV service revenue will decline marginally from $1.08bn in 2018 to $1.06bn in 2023, a five-year CAGR of -0.3% In local currency, however, total service revenue will increase from L25.6bn in 2018 to L31.1bn by......
$990

Enterprise Tech Ecosystem Series – Carrefour S.A.

Enterprise Tech Ecosystem Series - Carrefour S.A. Summary Carrefour S.A. (Carrefour) is a global consumer goods retailer. The company operates multi-format and omni-channel retail platforms. It operates through a network of hypermarkets, supermarkets, convenience stores, and cash and carry stores worldwide. Scope The report provides information and insights into Carrefour S.A. , including - - Insights of its digital transformation strategies - Details of various innovation programs, partnerships, in-house launches, and other industry engagement programs - Details of investments into various disruptive technologies - Detailed overview of Carrefour S.A.'s financial highlights. Reasons to buy - Gain insights into Carrefour S.A. technology innovations. - Gain insights into its strategy ......
$1295

Company Profile: Human Longevity, Inc.

Company Profile: Human Longevity, Inc. Summary Human Longevity, Inc. (HLI) is a genomic-based health intelligence company that combines state-of-the-art DNA sequencing and expert analysis with machine learning (ML). Scope The report provides information and insights into Human Longevity, Inc., including - - Overview of the company and its product offering - Detailed insight into its business operation, technology, revenue model and business model - Information on partnerships and funding it received - Biography of top management. Reasons to buy - Gain insights into Human Longevity, Inc.'s business operations. - Gain insights into funding and partnerships - Gain understanding about its technology focus and success factors.......
$350

Company Profile: Graphcore

Company Profile: Graphcore Summary Graphcore Limited is a semiconductor company that develops intelligence processing units (IPU) that are specifically designed to accelerate innovation in the artificial intelligence (AI) space. Scope The report provides information and insights into Graphcore, including - - Overview of the company and its product offering - Detailed insight into its business operation, technology, revenue model and business model - Information on partnerships and funding it received - Biography of top management. Reasons to buy - Gain insights into Graphcore Limited's business operations. - Gain insights into funding and partnerships - Gain understanding about its technology focus and success factors.......
$350

Company Profile: Katerra Inc.

Company Profile: Katerra Inc. Summary Katerra Inc. (Katerra) is a technology based construction company that offers architecture, interior designing, construction management, general contracting and renovation services. Scope The report provides information and insights into Katerra Inc., including - - Overview of the company and its product offering - Detailed insight into its business operation, technology, revenue model and business model - Information on acquisitions and funding it received - Biography of top management. Reasons to buy - Gain insights into Katerra's business operations. - Gain insights into funding and acquisitions. - Gain understanding about its technology focus and success factors.......
$350

Kuwait: Country Intelligence Report

Kuwait: Country Intelligence Report Summary "Kuwait: Country Intelligence Report", a new Country Intelligence Report by GlobalData, provides an executive-level overview of the telecommunications market in Kuwait today, with detailed forecasts of key indicators up to 2023. Published annually, the report provides detailed analysis of the near-term opportunities, competitive dynamics and evolution of demand by service type and technology/platform across the fixed telephony, broadband, mobile segments, as well as a review of key regulatory trends. Total telecom services revenue in Kuwait will reach $3.4 billion by 2023, primarily driven by strong growth in mobile data and fixed broadband segments. Mobile data revenue will account for 49.3% of the total revenue in 2023, driven by rising mobi......
$990

Jordan: Country Intelligence Report

Jordan: Country Intelligence Report Summary "Jordan: Country Intelligence Report", is a new Country Intelligence Report by GlobalData, provides an executive-level overview of the telecommunications market in Jordan today, with detailed forecasts of key indicators up to 2023. Published annually, the report provides detailed analysis of the near-term opportunities, competitive dynamics and evolution of demand by service type and technology/platform across the fixed telephony, broadband, and mobile, as well as a review of key regulatory trends. Jordan's telecom service market will grow from $1.2 billion in 2018 to $1.8 billion by 2023 at a CAGR of 9.6% over 2018-2023 primarily driven by growth in the mobile voice and data, as well as fixed voice and broadband segments. Mobile voice was the......
$990

Company Profile: Compass

Company Profile: Compass Summary Compass is a technology driven real estate platform that connects home buyers, developers and sellers with agents, to help them buy, sell or rent out quality residential properties in the US. Scope The report provides information and insights into Compass., including - - Overview of the company and its product offering - Detailed insight into its business operation, technology, revenue model, geographical presence and business model - Information on acquisition and funding it received - Biography of top management. Reasons to buy - Gain insights into Compass's business operations. - Gain insights into funding and acquisitions. - Gain understanding about its technology focus and success factors.......
$350

Ghana: Country Intelligence Report

Ghana: Country Intelligence Report Summary "Ghana: Country Intelligence Report", is a new Country Intelligence Report by GlobalData, provides an executive-level overview of the telecommunications market in Ghana today, with detailed forecasts of key indicators up to 2023. Published annually, the report provides a detailed analysis of the near-term opportunities, competitive dynamics and evolution of demand by service type and technology/platform across the fixed telephony, broadband and mobile, as well as a review of key regulatory trends. Ghana's total telecom services market will grow from $1.4 billion in 2018 to $1.8 billion in 2023 at a CAGR of 5.1%, mainly driven by the mobile data and fixed broadband segments. Despite being the largest revenue contributor to the total telecom serv......
$990
We use cookies to deliver the best possible experience on our website.
By continuing to use this site, or closing this box, you consent to our use of cookies. To learn more, visit our Privacy Policy