Kitchen Textiles 2017

2017-07-13
Price :
Published : Jul-2017
No. of Pages : 81

Kitchen Textiles 2017

Summary

Shoppers cutting back on non-essential purchases, such as aprons and tea cosies (with the latter becoming increasingly irrelevant due to specialist tea and coffee making equipment) in 2017, are a key factor behind the Kitchen textiles market contraction by 0.7% in 2017. Kitchen textiles have a high consumer penetration rate due to its low average selling price and the relatively short replacement cycle of these goods. Of consumers, 70.7% said that the primary reason to purchase was to replace an item, followed by 22.4% who bought for a new look.

Kitchen textile sales through general merchandisers will grow by 14.1% up to 2022, benefitting from customers trading down and the rapid expansion of B&M and Pound land, especially in the south, increasing coverage. Tea towels will be the only category to grow every year to 2022, benefiting from being more needs based and remaining affordable. Oven gloves will also perform well as customers prioritise replacing worn out items.

Only 44.5% of consumers undertook some research before making their kitchen textiles purchase, with 71.8% of consumers spending less than an hour completing this research, highlighting that most kitchen textiles are not particularly considered purchases.

Physical store shopping dominates with almost half of kitchen textiles purchases made at high street shops, and only 17.2% of consumers shopping online. Only 44.5% of consumers undertook some research before making their kitchen textiles purchase, with 71.8% of consumers spending less than an hour completing this research, highlighting that most kitchen textiles are not particularly considered purchases.

B&M, The Range and Poundland will all benefit from rapid store expansion. Further to this, the low prices at these retailers will continue to appeal to customers looking for value while the wider ranges available offer greater convenience. Both Tesco and Sainsbury’s will also achieve share gains in 2017. The higher levels of footfall at Tesco will increase awareness of its offer and drive sales while the new homewares ranges at Sainsbury’s, which incorporate more design than before, will appeal to a more style-conscious customer.

The report “Kitchen Textiles 2017″ offers comprehensive insight and analysis of the UK market, the major players, the main trends, and consumer attitudes. It also provides forecasts to 2022.

It provides in-depth analysis of the following –
- The key issues.
- Market, retailer and consumer headlines.
- Market sizes and predictions for growth.
- In-depth profiles of the key retailers.
- Where people shop.
- Why people shop.
- Average spends at a product category level.
- Channel usage, research and payment.

Companies mentioned in this report: Asda, B&M, Dunelm, IKEA, Poundland, Sainsbury’s, Tesco, The Range, Wilko.

Scope

- Online penetration within kitchen textiles is relatively low, at just 9.8%. Factors behind this low penetration include its relatively low selling price and high cost of delivery will discourage many customers from buying online unless part of a larger purchase and it being more of a impulse purchase.
- Kitchen textile sales through general merchandisers will grow by 14.1% up to 2022, benefitting from customers trading down and the rapid expansion of B&M and Poundland, especially in the south, increasing coverage.
- An area of weakness across a number of retailers for kitchen textiles is poor product displays, which can make these products difficult to shop. Given the growing importance of design and quality as well, this is an area that must be addressed.

Reasons to buy

- Utilise our five-year market size and growth forecasts to 2022 for the total market, individual sub-categories, online penetration and channels of distribution to enable targeted investment in high performing areas.
- Identify the major retailers in the kitchen textiles market, market shares 2015-2017 and future performance prospects.
- Utilise our in-depth analysis of how and why each retailer is performing as it is in the market to allow for benchmarking and provide a strategic advantage.
- Recognise which consumers to target and how to drive spend from them by utilising our shopper penetration data and understanding what influences their retailer selection and spending motivations.
- Understand how the online channel will impact upon kitchen textiles by using our online penetration and expenditure forecasts and analysis on channels and online fulfilment.

Filed in: Consumer Goods
Publisher : GlobalData
More Reports
Title Price Buy Now

Eye Make-Up (Make-Up) Market in the United Arab Emirates – Outlook to 2021: Market Size, Growth and Forecast Analytics

Eye Make-Up (Make-Up) Market in the United Arab Emirates - Outlook to 2021: Market Size, Growth and Forecast Analytics Summary Eye Make-Up (Make-Up) Market in the United Arab Emirates - Outlook to 2021: Market Size, Growth and Forecast Analytics is a broad level market review of Eye Make-Up market in United Arab Emirates. Eye Make-Up - includes both female use and specific make-ups for men. Covers all eyeliner, eye shadows, mascara, eye glosses and brow liners. Eye Make-Up market in United Arab Emirates registered a positive compound annual growth rate (CAGR) of 12.31% during the period 2011 to 2016 with a sales value of AED 136.29 Million in 2016, an increase of 11.18% over 2015. The research handbook provides up-to-date market size data for period 2011-2016 and illustrative f......
$750

Eye Make-Up (Make-Up) Market in Mexico – Outlook to 2021: Market Size, Growth and Forecast Analytics

Eye Make-Up (Make-Up) Market in Mexico - Outlook to 2021: Market Size, Growth and Forecast Analytics Summary Eye Make-Up (Make-Up) Market in Mexico - Outlook to 2021: Market Size, Growth and Forecast Analytics is a broad level market review of Eye Make-Up market in Mexico. Eye Make-Up - includes both female use and specific make-ups for men. Covers all eyeliner, eye shadows, mascara, eye glosses and brow liners. Eye Make-Up market in Mexico registered a positive compound annual growth rate (CAGR) of 7.61% during the period 2011 to 2016 with a sales value of MXN 4,291.12 Million in 2016, an increase of 6.75% over 2015. The research handbook provides up-to-date market size data for period 2011-2016 and illustrative forecast to 2021 covering key market aspects like Sales Value and......
$750

Eye Make-Up (Make-Up) Market in Germany – Outlook to 2021: Market Size, Growth and Forecast Analytics

Eye Make-Up (Make-Up) Market in Germany - Outlook to 2021: Market Size, Growth and Forecast Analytics Summary Eye Make-Up (Make-Up) Market in Germany - Outlook to 2021: Market Size, Growth and Forecast Analytics is a broad level market review of Eye Make-Up market in Germany. Eye Make-Up - includes both female use and specific make-ups for men. Covers all eyeliner, eye shadows, mascara, eye glosses and brow liners. Eye Make-Up market in Germany registered a positive compound annual growth rate (CAGR) of 3.59% during the period 2011 to 2016 with a sales value of EUR 613.60 Million in 2016, an increase of 2.83% over 2015. The research handbook provides up-to-date market size data for period 2011-2016 and illustrative forecast to 2021 covering key market aspects like Sales Value a......
$750

Eye Make-Up (Make-Up) Market in Chile – Outlook to 2021: Market Size, Growth and Forecast Analytics

Eye Make-Up (Make-Up) Market in Chile - Outlook to 2021: Market Size, Growth and Forecast Analytics Summary Eye Make-Up (Make-Up) Market in Chile - Outlook to 2021: Market Size, Growth and Forecast Analytics is a broad level market review of Eye Make-Up market in Chile. Eye Make-Up - includes both female use and specific make-ups for men. Covers all eyeliner, eye shadows, mascara, eye glosses and brow liners. Eye Make-Up market in Chile registered a positive compound annual growth rate (CAGR) of 6.31% during the period 2011 to 2016 with a sales value of CLP 50,508.87 Million in 2016, an increase of 6.11% over 2015. The research handbook provides up-to-date market size data for period 2011-2016 and illustrative forecast to 2021 covering key market aspects like Sales Value and Vo......
$750

Face Make-Up (Make-Up) Market in the United States of America – Outlook to 2021: Market Size, Growth and Forecast Analytics

Face Make-Up (Make-Up) Market in the United States of America - Outlook to 2021: Market Size, Growth and Forecast Analytics Summary Face Make-Up (Make-Up) Market in the United States of America - Outlook to 2021: Market Size, Growth and Forecast Analytics is a broad level market review of Face Make-Up market in United States of America. Face Make-Up - includes both female use and make-ups for men. Includes all use of blusher, foundation, face powder and concealers. Face Make-Up market in United States registered a positive compound annual growth rate (CAGR) of 2.85% during the period 2011 to 2016 with a sales value of USD 4,931.77 Million in 2016, an increase of 2.66% over 2015. The research handbook provides up-to-date market size data for period 2011-2016 and illustrative for......
$750

Face Make-Up (Make-Up) Market in South Africa – Outlook to 2021: Market Size, Growth and Forecast Analytics

Face Make-Up (Make-Up) Market in South Africa - Outlook to 2021: Market Size, Growth and Forecast Analytics Summary Face Make-Up (Make-Up) Market in South Africa - Outlook to 2021: Market Size, Growth and Forecast Analytics is a broad level market review of Face Make-Up market in South Africa. Face Make-Up - includes both female use and make-ups for men. Includes all use of blusher, foundation, face powder and concealers. Face Make-Up market in South Africa registered a positive compound annual growth rate (CAGR) of 8.23% during the period 2011 to 2016 with a sales value of ZAR 1,335.00 Million in 2016, an increase of 7.71% over 2015. The research handbook provides up-to-date market size data for period 2011-2016 and illustrative forecast to 2021 covering key market aspects lik......
$750

Face Make-Up (Make-Up) Market in Israel – Outlook to 2021: Market Size, Growth and Forecast Analytics

Face Make-Up (Make-Up) Market in Israel - Outlook to 2021: Market Size, Growth and Forecast Analytics Summary Face Make-Up (Make-Up) Market in Israel - Outlook to 2021: Market Size, Growth and Forecast Analytics is a broad level market review of Face Make-Up market in Israel. Face Make-Up - includes both female use and make-ups for men. Includes all use of blusher, foundation, face powder and concealers. Face Make-Up market in Israel registered a positive compound annual growth rate (CAGR) of 5.15% during the period 2011 to 2016 with a sales value of ILS 233.89 Million in 2016, an increase of 5.31% over 2015. The research handbook provides up-to-date market size data for period 2011-2016 and illustrative forecast to 2021 covering key market aspects like Sales Value and Volume f......
$750

Face Make-Up (Make-Up) Market in Colombia – Outlook to 2021: Market Size, Growth and Forecast Analytics

Face Make-Up (Make-Up) Market in Colombia - Outlook to 2021: Market Size, Growth and Forecast Analytics Summary Face Make-Up (Make-Up) Market in Colombia - Outlook to 2021: Market Size, Growth and Forecast Analytics is a broad level market review of Face Make-Up market in Colombia. Face Make-Up - includes both female use and make-ups for men. Includes all use of blusher, foundation, face powder and concealers. Face Make-Up market in Colombia registered a positive compound annual growth rate (CAGR) of 5.32% during the period 2011 to 2016 with a sales value of COP 193,150.12 Million in 2016, an increase of 4.41% over 2015. The research handbook provides up-to-date market size data for period 2011-2016 and illustrative forecast to 2021 covering key market aspects like Sales Value ......
$750

Face Make-Up (Make-Up) Market in Australia – Outlook to 2021: Market Size, Growth and Forecast Analytics

Face Make-Up (Make-Up) Market in Australia - Outlook to 2021: Market Size, Growth and Forecast Analytics Summary Face Make-Up (Make-Up) Market in Australia - Outlook to 2021: Market Size, Growth and Forecast Analytics is a broad level market review of Face Make-Up market in Australia. Face Make-Up - includes both female use and make-ups for men. Includes all use of blusher, foundation, face powder and concealers. Face Make-Up market in Australia registered a positive compound annual growth rate (CAGR) of 3.77% during the period 2011 to 2016 with a sales value of AUD 378.59 Million in 2016, an increase of 3.83% over 2015. The research handbook provides up-to-date market size data for period 2011-2016 and illustrative forecast to 2021 covering key market aspects like Sales Value ......
$750

Eye Make-Up (Make-Up) Market in Canada – Outlook to 2021: Market Size, Growth and Forecast Analytics

Eye Make-Up (Make-Up) Market in Canada - Outlook to 2021: Market Size, Growth and Forecast Analytics Summary Eye Make-Up (Make-Up) Market in Canada - Outlook to 2021: Market Size, Growth and Forecast Analytics is a broad level market review of Eye Make-Up market in Canada. Eye Make-Up - includes both female use and specific make-ups for men. Covers all eyeliner, eye shadows, mascara, eye glosses and brow liners. Eye Make-Up market in Canada registered a positive compound annual growth rate (CAGR) of 4.54% during the period 2011 to 2016 with a sales value of CAD 515.39 Million in 2016, an increase of 4.77% over 2015. The research handbook provides up-to-date market size data for period 2011-2016 and illustrative forecast to 2021 covering key market aspects like Sales Value and V......
$750