Malaysia – The Future of Foodservice to 2021

2017-08-04
Price :
Published : Aug-2017
No. of Pages : 118

Malaysia – The Future of Foodservice to 2021

Summary

GDP per capita in Malaysia continued to grow between 2011 and 2016 but the growth rate has fluctuated. Between 2015 and 2016 the country saw annual growth at a rate of 4.7% with a GDP per capita of MYR 39,104 in 2016. Consumer prices have continued to rise moderately, with 2016 prices 15% higher than in 2010. However, this is higher amongst food and beverages, with currency depreciation making imports more expensive.

Malaysian profit sector has seen value grow at a CAGR of 4.7% between 2014 and 2016. Growth has relied heavily on transactions as the population continues to urbanize quickly, reducing opportunities to expand outlet footprints. Future growth is forecast to accelerate substantially, with LCU growth seen at a CAGR of 5.3%, with growth in USD even more rapid, at a CAGR of 9.2%.

Revenue in Malaysia’s QSR channel rose at a strong CAGR of 5.3% (in MYR terms) between 2014 and 2016, reaching a value of 12.6 Billion. As of 2016, QSR claimed a 21.9% share of the country’s total foodservice profit sector, and value in the channel is forecast to keep growing at an expanded CAGR of 6.1% to 2021. QSR market is fairly consolidated, with international chains dominating sales. KFC, McDonald’s, Domino’s and Subway are all present, reflecting the popularity of western food and culture. Indeed, 4 of the top 5 operators are foreign brands, accounting for 33.2% of the market. Overall, chains generated 49% of revenues in the channel.

Valued at MYR 13.3 Billion in 2016, the FSR channel accounts for just over 23.0% of Malaysia’s total foodservice profit sector revenue and is forecast to continue growing at a sector-leading CAGR of 6.9% to 2021. Strong sales performance in the channel will be driven by Malaysia’s growing numbers of urban, middle-class consumers looking to spend their extra income on experiential out-of-home meal occasions.

Starbucks leads the Malaysian coffee & tea shop market with a 13.4% share of the market. Below, a variety of local and regional players also present, offering a variety of local Kopi style coffee houses, as well as local interpretations of western coffee shops. Overall, it is consolidated, with chains generating 58% of sales.

The report “Malaysia – The Future of Foodservice to 2021” provides extensive insight and analysis of the Malaysian foodservice market over the next five years (2016-2021) and acts as a vital point of reference for operators or suppliers.

In depth, this report provides the following analysis –
– Overview of the Malaysian macro-economic landscape: Detailed analysis of current macro-economic factors and their impact on the Malaysian foodservice market including GDP per capita, consumer price index, population growth and annual household income distribution.
– Growth Dynamics: In-depth data and forecasts of key channels (QSR, FSR, Coffee & Tea Shops) within Malaysia’s foodservice market, including the value of the market, number of transactions, number of outlets and average transaction price.
– Customer Segmentation: identify the most important demographic groups, buying habits and motivations that drive out-of-home meal occasions among segments of the Malaysian population.
– Key Players: Overview of market leaders within the three major channels including business descriptions and number of outlets.
– Case Studies: Learn from examples of recent successes and failures within the Malaysian foodservice market.

Companies mentioned in this report: KFC, McDonald’s Corporation, Hot & Roll, Domino’s Pizza, Subway, Pizza Hut, Secret Recipe, Sushi King, The Chicken Rice Shop, Kenny Rogers Roasters, Starbucks, OldTown White Coffee, Chatime, Big Apple Donuts & Coffee, Dunkin’ Donuts, Tealive.

Scope

– Rising prices are ‘putting the squeeze’ on consumers. While they remain cautious, profit sector foodservice continues to grow, reflecting a cautious optimism.
– The urban/rural divide continues to be a major obstacle to the expansion of foodservice outside of cities. Additionally, as the country becomes more urbanized, there is downward pressure on outlet expansion.
– Core consumers pushing foodservice growth are the growing middle class. While these consumers are expected to come under renewed pressure due to rising prices, they do not show signs of retreating from the market.

Reasons to buy

– Specific forecasts of the foodservice market over the next five years (2015-2020) will give readers the ability to make informed business decisions through identifying emerging/declining markets.
– Consumer segmentation detailing the desires of known consumers among all major foodservice channels (QSR, FSR, Coffee & Tea shops) will allow readers understand the wants and needs of their target demographics.
– Relevant case studies will allow readers to learn from and apply lessons discovered by emerging and major players within Malaysia’s foodservice market.

Filed in: Food & Beverage, Food Service
Publisher : GlobalData
More Reports
Title Price Buy Now

FMCG Industry Business Confidence Report H1 2018

FMCG Industry Business Confidence Report H1 2018 Summary GlobalData's "FMCG Industry Business Confidence Report H1 2018", examines executives' opinion about the business environment during H1 2018. It also highlights existing economic conditions, supplier price variations, sales performance, industry and company growth outlook, spending patterns, and key priorities. Additionally, the report provides information categorized by region. The existing economic environment is stable for the FMCG industry during H1 2018 (February 2018-July 2018). Globally, 40% of respondents indicate a stable economic state in H1 2018; while 46% highlight that the prevailing economic conditions are favorable for the FMCG industry. Increasing implementation of digitalization techniques along the procurement......
$1950

ForeSights: Self-Serve Alcoholic Beverage Dispensing Technology – Technology that turns the consumer into a bartender

ForeSights: Self-Serve Alcoholic Beverage Dispensing Technology - Technology that turns the consumer into a bartender Summary Self-service alcoholic beverage technology frees the consumer from having to wait for beverage service in a crowded bar, restaurant, or other hospitality venue. Self-serve systems typically use touchscreen and radio-frequency identity (RFID) technology to enable self-service of alcoholic beverages like beer, wine, and mixed drinks. Self-serve alcoholic beverage technology combines the traditional tap system for dispensing beer and other alcoholic beverages with computer technology that tracks and controls how much beverage is dispensed so consumers can serve themselves. Scope - Because alcoholic beverages are age-restricted in most world markets, service......
$495

Baby Nutrition Insights: Issue 34

Baby Nutrition Insights: Issue 34 Summary "Baby Nutrition Insights: Issue 34", is an analytical report by GlobalData which provides extensive and highly detailed information on the key markets in the Baby Food industry. This quarterly issue report provides a review of news and analysis for the infant nutrition industry, covering the October-December 2017 period. Market News includes: Lactalis has been hit by a salmonella outbreak at its Craon plant leading to a worldwide recall affecting 83 countries; Nestlé and Mead Johnson report growth in Mexico; in the US, Plum, Sprout and Fresh Bellies have launched innovative meals ranges; between October and December the Chinese FDA had approved 18 batches of infant formula brands, and we list them all; Danone has established a strategic reg......
$1400

Top Growth Opportunities: Wine in Singapore

Top Growth Opportunities: Wine in Singapore Summary "Top Growth Opportunities: Wine in Singapore", provides recommended actions and detailed analysis of how to target the best growth opportunities for wine producers and retailers. Readers can understand what categories, channels, companies, and consumers will drive the success of wine market in Singapore through GlobalData's detailed and robust data, expert insight, and case studies. GlobalData's Top Growth Opportunity reports use a risk versus reward opportunity model to identify the best growth markets for wine producers. Through this in-depth study of market and category dynamics, readers are able to identify key opportunities, and what they need to do in order to target them. Singapore's economy grew by 5.2% in Q3 2017, the fas......
$2995

Top Growth Opportunities: Wine in Malaysia

Top Growth Opportunities: Wine in Malaysia Summary "Top Growth Opportunities: Wine in Malaysia", provides an overview of the wine market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. GlobalData's proprietary Risk vs Reward Opportunity model pinpoints the best growth opportunities for wine producers, suppliers and retailers by combining robust, granular data and expert insight. The report uses this framework to identify the best opportunities, analyze white spaces in the market, and outline new product development that will effectively target the most pertinent consumer need states. These are combined to offer strategic recommendations to capitalize on evolving consumer landscapes. This provides recommen......
$2995

Top Growth Opportunities: Wine in Poland

Top Growth Opportunities: Wine in Poland Summary "Top Growth Opportunities: Wine in Poland", provides recommended actions and detailed analysis of how to target the best growth opportunities for wine producers and retailers. Readers can understand what categories, channels, companies, and consumers will drive the success of wine market in Poland through GlobalData's detailed and robust data, expert insight, and case studies. GlobalData's Top Growth Opportunity reports use a risk versus reward opportunity model to identify the best growth markets for wine producers. Through this in-depth study of market and category dynamics, readers are able to identify key opportunities, and what they need to do in order to target them. Poland's is the sixth-largest economy in the EU and one o......
$2995

Top Growth Opportunities: Wine in South Korea

Top Growth Opportunities: Wine in South Korea Summary "Top Growth Opportunities: Wine in South Korea", provides an overview of the Wine market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. GlobalData's proprietary Risk vs Reward Opportunity model pinpoints the best growth opportunities for Wine producers, suppliers and retailers by combining robust, granular data and expert insight. The report uses this framework to identify the best opportunities, analyze white spaces in the market, and outline new product development that will effectively target the most pertinent consumer need states. These are combined to offer strategic recommendations to capitalize on evolving consumer landscapes. This report pr......
$2995

Top Growth Opportunities: Wine in the US

Top Growth Opportunities: Wine in the US Summary "Top Growth Opportunities: Wine in the US", provides an overview of the Wine market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. The report highlights top growth opportunities for Wine market in the US and outlines new product development that effectively targets the most pertinent consumer need states, and offers strategic recommendations to capitalize on evolving consumer landscapes. This report identifies the key demographic groups driving consumption, and what motivates their consumption. When combined with an in-depth study of market and category dynamics, readers are able to identify key opportunities, and what they need to do in order to target ......
$2995

Stout Beer (Beer & Cider) Market in Mexico – Outlook to 2021: Market Size, Growth and Forecast Analytics

Stout Beer (Beer & Cider) Market in Mexico - Outlook to 2021: Market Size, Growth and Forecast Analytics Summary Stout Beer (Beer & Cider) Market in Mexico - Outlook to 2021: Market Size, Growth and Forecast Analytics is a broad level market review of Stout Beer market in Mexico. A top-fermented beer, usually very dark, or black in color and most popular in Ireland and the UK, although Stout is found in all regions of the world. 2-7.5% Abv. Stout Beer market in Mexico registered a positive compound annual growth rate (CAGR) of 25.03% during the period 2011 to 2016 with a sales value of MXN 162.26 Million in 2016, an increase of 43.30% over 2015. The research handbook provides up-to-date market size data for period 2011-2016 and illustrative forecast to 2021 covering key market ......
$350

Fromage Frais & Quark (Dairy & Soy Food) Market in Italy – Outlook to 2021: Market Size, Growth and Forecast Analytics

Fromage Frais & Quark (Dairy & Soy Food) Market in Italy - Outlook to 2021: Market Size, Growth and Forecast Analytics Summary Fromage Frais & Quark (Dairy & Soy Food) Market in Italy - Outlook to 2021: Market Size, Growth and Forecast Analytics is a broad level market review of Fromage Frais & Quark market in Italy. Quark (pronounced "kvark") include Quark cheese products (made fresh cheese product ) and Fromage Frais includes creamy soft cheese made with whole or skimmed milk and cream. It is basically unripened cheese that underwent a mostly lactic fermentation and must must contain live flora at the time of sale to the consumer. Product example Isigny Ste-Mère and Onken Quark. Fromage Frais & Quark market in Italy registered a positive compound annual growth rate (CAGR) of......
$500