Market Report | Netherlands Foodservice: The Future of Foodservice in the Netherlands to 2016


Why was the report written?

This report is the result of Canadean’s extensive market and company research covering the Netherlands foodservice industry. It provides detailed analysis of both historic and forecast industry values at channel level, analysis of the leading companies in the foodservice industry and the Netherlands’ business environment and landscape. The report provides a detailed study of the Dutch foodservice industry in context of a difficult economic environment in Europe.

What is the current market landscape and what is changing?

The Dutch foodservice sector is expected to grow at a CAGR of 2.6% till 2016. The growth is expected to be supported by the increasing trend towards single households, the increase in the number of households, the increase in disposable incomes in the country and the higher demand for convenience and quick service.

What are the key drivers behind recent market changes?

In the Netherlands, the foodservice industry was supported by the increasing number of households in the country and the increase in demand for convenience food by the working population. The Dutch foodservice market was also directly or indirectly affected by the increase in Goods and Services Tax (GST) on alcohol and the nationwide smoking ban.

Netherlands Foodservice Market

Published: March 2012

No. of Pages: 242

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  • This report provides readers with unparalleled levels of detail and insight into the development of the foodservice sector in the Netherlands.
  • This report provides readers with in depth data on the valuation and development of both profit and cost sectors in the Dutch foodservice market.
  • This report provides details on the number of outlets, transactions, average price, foodservice sales, sales per outlet and transactions per outlet per week across nearly 50 sub-channels.
  • This report provides highly insightful future forecasts and historic market data to aid market and strategic planning.
  • This report will help you to assess the impact of economic recession and recovery on foodservice market growth.

Key Highlights

  • Rising awareness regarding an unhealthy lifestyle and its long-term effects is causing people in the Netherlands to become increasingly health conscious and adopt healthy eating habits. As a result of the shift in population distribution and the larger health conscious groups in the Netherlands, consumers are frequently demanding healthy and quality foods in their menu.
  • The increasing number of dual-income households has added to the increase in consumers’ disposable income, which is expected to drive growth in the sales of full service restaurants and also fast food outlets, as an alternative to traditional home-made meals which are considered more time-consuming. The projected increase in the number of women in the workforce from 3.9 million in 2006 to 4.2 million in 2011, was expected to add to the popularity of the out-of-home cooked food market and drive eating out sales by the dual-income group.
  • In the period 2006-2011, total healthcare expenditure increased at a CAGR of 4.2%, which resulted in growth in the sale of foodservices in the healthcare channel by a CAGR of 4.0%. Despite the current deficit the Dutch government is experiencing, healthcare expenditure has grown consistently and is also projected to grow in the near future, which indicates positive growth in the sale of foodservices in the channel for the forecast period.
  • To enhance their revenues, an increasing number of foodservice operators in Netherlands are offering Wi-Fi connectivity services at their outlets. The move is intended to provide an enhanced consumer experience, which may increase consumer footfall and drive sales.
  • The Dutch government’s Green Product Purchasing has been emphasizing steps towards a sustainable society. Provision of nutritious quality of food specifically in the social sector including hospitals and care homes is one of the initiatives under the same.

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Filed in: Food Service