Country Profile: Savory Snacks Sector in Germany

Published : Jul-2017

No. of Pages : 119

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Table of Contents
1. Report Scope 1
2. Executive summary 3
3. Germany in the global and regional context 5
3.1. Germany's share in the Global and Western European Savory Snacks sector 5
3.2. Germany compared to other leading countries in Western Europe 6
4. Market size analysis - Savory Snacks sector 7
4.1. Value and volume analysis - Savory Snacks sector in Germany 7
4.2. Per capita consumption - Germany compared to Western Europe and globally 8
4.3. Extent to which consumers are trading up/down 9
4.4. Value and volume analysis of markets in the Savory Snacks sector 10
4.5. Growth analysis by markets 11
5. Market and category analysis 12
5.1. Per capita consumption analysis by markets 12
5.2. Market analysis: Ethnic/Traditional Snacks 13
5.3. Market analysis: Meat Snacks 14
5.4. Market analysis: Nuts and Seeds 15
5.5. Market analysis: Popcorn 17
5.6. Market analysis: Potato Chips 19
5.7. Market analysis: Pretzels 20
5.8. Market analysis: Processed Snacks 21
6. Distribution analysis 24
6.1. Distribution channel share analysis: Savory Snacks 24
6.2. Distribution channel share analysis: Ethnic/Traditional Snacks 25
6.3. Distribution channel share analysis: Meat Snacks 26
6.4. Distribution channel share analysis: Nuts and Seeds 27
6.5. Distribution channel share analysis: Popcorn 28
6.6. Distribution channel share analysis: Potato Chips 29
6.7. Distribution channel share analysis: Pretzels 30
6.8. Distribution channel share analysis: Processed Snacks 31
7. Competitive landscape 32
7.1. Brand share analysis by sector 32
7.2. Brand share analysis by markets 37
7.3. Brand share analysis by category 47
7.3.1. Nuts and Seeds 47
7.3.2. Popcorn 49
7.3.3. Processed Snacks 51
7.4. Private label share analysis 53
8. Health & Wellness analysis 55
8.1. Market size analysis by Health & Wellness claims 55
8.2. Market share analysis - Health & Wellness product attributes 56
8.3. Market size analysis - Health & Wellness consumer benefits 58
8.4. Leading companies in German Health & Wellness market 60
9. Packaging analysis 62
9.1. Packaging share and growth analysis by package material 62
9.2. Packaging share analysis by package material 63
9.3. Packaging share and growth analysis by pack type 64
9.4. Packaging share analysis by pack type 65
9.5. Packaging share and growth analysis by closure type 66
9.6. Packaging share analysis by closure type 67
9.7. Packaging share and growth analysis by primary outer type 68
9.8. Packaging share analysis by primary outer type 69
10. Macroeconomic analysis 70
10.1. GDP per Capita 73
10.2. Population and population growth 74
10.3. Consumer Price Index 75
10.4. Population breakdown by age 76
11. Consumergraphics 77
11.1. Consumption by Gender 77
11.2. Consumption by Age 78
11.3. Consumption by Education 79
11.4. Consumption by Urbanization 80
12. Methodology 81
13. Definitions 82
14. Appendix 93
15. About GlobalData 109
16. Disclaimer 110
17. Contact Us 111

List of Tables
Table 1: Volume share of Germany in the global and Western Europe Savory Snacks sector, 2011-2021 5
Table 2: Growth analysis by markets, 2016-2021 11
Table 3: Value analysis by of Nuts and Seeds market categories, 2011-2021 16
Table 4: Volume analysis of Nuts and Seeds market by categories, 2011-2021 16
Table 5: Value analysis of Popcorn market by categories, 2011-2021 18
Table 6: Volume analysis of Popcorn market by categories, 2011-2021 18
Table 7: Value analysis of Processed Snacks market by categories, 2011-2021 22
Table 8: Volume analysis of Processed Snacks market by categories, 2011-2021 23
Table 9: Brand Value and Volume - Savory Snacks sector, 2016 33
Table 10: Brand Value and Volume - Ethnic/Traditional Snacks market, 2016 37
Table 11: Brand Value and Volume - Meat Snacks market, 2016 38
Table 12: Brand Value and Volume - Nuts and Seeds market, 2016 39
Table 13: Brand Value and Volume - Popcorn market, 2016 41
Table 14: Brand Value and Volume - Potato Chips market, 2016 43
Table 15: Brand Value and Volume - Pretzels market, 2016 44
Table 16: Brand Value and Volume - Processed Snacks market, 2016 45
Table 17: Brand Value and Volume - Peanuts category 47
Table 18: Brand Value and Volume - Other Nuts and Seeds category 47
Table 19: Brand Value and Volume - Microwaveable Popcorn category 49
Table 20: Brand Value and Volume - Ready-to-Eat Popcorn category, 2016 49
Table 21: Brand Value and Volume - Unpopped Corn category, 2016 50
Table 22: Brand Value and Volume - Corn Chips category, 2016 51
Table 23: Brand Value and Volume - Extruded Snacks category, 2016 51
Table 24: Brand Value and Volume - Pork Scratchings category, 2016 52
Table 25: Brand Value and Volume - Tortilla Chips category, 2016 52
Table 26: Use of primary outer type by markets (in pack units), 2016 69
Table 27: Consumption of Savory Snacks by Gender and markets (Kg Million, 2016) 77
Table 28: Consumption of Savory Snacks by age and markets (Kg Million, 2016) 78
Table 29: Consumption of Savory Snacks by education and markets (Kg Million, 2016) 79
Table 30: Consumption of Savory Snacks by urbanization and markets (Kg Million, 2016) 80
Table 31: Market Definitions 82
Table 32: Category Definitions 83
Table 33: Channel Definitions 84
Table 34: Health & Wellness: Product Attributes-Food Minus 85
Table 35: Health & Wellness: Product Attributes - Free From 86
Table 36: Health & Wellness: Product Attributes - Functional & Fortified 87
Table 37: Health & Wellness: Product Attributes - Naturally Healthy 88
Table 38: Health & Wellness: Product Attributes - Food Intolerance 89
Table 39: Health & Wellness: Consumer Benefits - Health Management 90
Table 40: Health & Wellness: Analysis by Consumer Benefits 91
Table 41: Health & Wellness: Consumer Benefits - Performance 92
Table 42: Market Value for Ethnic/Traditional Snacks - by category ( Million) 2011-2021 93
Table 43: Market Value for Ethnic/Traditional Snacks - by category (US$ Million) 2011-2021 93
Table 44: Market Volume for Ethnic/Traditional Snacks - by category (Kg Million) 2011-2021 93
Table 45: Market Value for Meat Snacks - by category ( Million) 2011-2021 94
Table 46: Market Value for Meat Snacks - by category (US$ Million) 2011-2021 94
Table 47: Market Volume for Meat Snacks - by category (Kg Million) 2011-2021 94
Table 48: Market Value for Nuts and Seeds - by category ( Million) 2011-2021 95
Table 49: Market Value for Nuts and Seeds - by category (US$ Million) 2011-2021 95
Table 50: Market Volume for Nuts and Seeds - by category (Kg Million) 2011-2021 95
Table 51: Market Value for Popcorn - by category ( Million) 2011-2021 96
Table 52: Market Value for Popcorn - by category (US$ Million) 2011-2021 97
Table 53: Market Volume for Popcorn - by category (Kg Million) 2011-2021 97
Table 54: Market Value for Potato Chips - by category ( Million) 2011-2021 98
Table 55: Market Value for Potato Chips - by category (US$ Million) 2011-2021 98
Table 56: Market Volume for Potato Chips - by category (Kg Million) 2011-2021 98
Table 57: Market Value for Pretzels - by category ( Million) 2011-2021 99
Table 58: Market Value for Pretzels - by category (US$ Million) 2011-2021 99
Table 59: Market Volume for Pretzels - by category (Kg Million) 2011-2021 99
Table 60: Market Value for Processed Snacks - by category ( Million) 2011-2021 100
Table 61: Market Value for Processed Snacks - by category (US$ Million) 2011-2021 100
Table 62: Market Volume for Processed Snacks - by category (Kg Million) 2011-2021 101
Table 63: Components of change - by Market 102
Table 64: Savory Snacks Sales Distribution in Germany - by Markets ( Million), 2016 103
Table 65: Key Health & Wellness product attributes driving sales in Germany ( Million) 104
Table 66: Key Health & Wellness consumer benefits driving sales in Germany ( Million) 104
Table 67: Package Material (in Million pack units) 105
Table 68: Pack Type (in Million pack units) 105
Table 69: Closure Type (in Million pack units) 106
Table 70: Primary Outer Type (in Million pack units) 106
Table 71: Exchange Rates: (US$-), 2011-2021 107
Table 72: GDP Per Capita () 107
Table 73: Population 107
Table 74: Consumer Price Index 107
Table 75: Age Profile (Millions of Persons) 108

List of Figures
Figure 1: Germany compared to other top four countries in Western Europe - market size, growth, and competitive landscape 6
Figure 2: Market size analysis by value and volume, Savory Snacks sector, 2011-2021 7
Figure 3: Per capita consumption in Germany compared to global and Western European average, 2011-2021 8
Figure 4: Degree of trading up/down in the German Savory Snacks sector, 2015-2016 9
Figure 5: Value and volume growth analysis by markets, 2016-2021 10
Figure 6: Per capita consumption (by markets) in Germany compared to global and Western European average, 2016 12
Figure 7: Value and volume growth analysis, Ethnic/Traditional Snacks market, 2011-2021 13
Figure 8: Value and volume growth analysis, Meat Snacks market, 2011-2021 14
Figure 9: Value and volume growth analysis, Nuts and Seeds market, 2011-2021 15
Figure 10: Value and volume growth analysis, Popcorn market, 2011-2021 17
Figure 11: Value and volume growth analysis, Potato Chips market, 2011-2021 19
Figure 12: Value and volume growth analysis, Pretzels market, 2011-2021 20
Figure 13: Value and volume growth analysis, Processed Snacks market, 2011-2021 21
Figure 14: Distribution channel share, Savory Snacks, 2011-2016 24
Figure 15: Distribution channel share, Ethnic/Traditional Snacks market, 2011-2016 25
Figure 16: Distribution channel share, Meat Snacks market, 2011-2016 26
Figure 17: Distribution channel share, Nuts and Seeds market, 2011-2016 27
Figure 18: Distribution channel share, Popcorn market, 2011-2016 28
Figure 19: Distribution channel share, Potato Chips market, 2011-2016 29
Figure 20: Distribution channel share, Pretzels market, 2011-2016 30
Figure 21: Distribution channel share, Processed Snacks market, 2011-2016 31
Figure 22: Leading brands in the German Savory Snacks sector, value and volume share, 2016 32
Figure 23: Leading brands in the Ethnic/Traditional Snacks market, value and volume share, 2016 37
Figure 24: Leading brands in the Meat Snacks market, value and volume share, 2016 38
Figure 25: Leading brands in the Nuts and Seeds market, value and volume share, 2016 39
Figure 26: Leading brands in the Popcorn market, value and volume share, 2016 41
Figure 27: Leading brands in the Potato Chips market, value and volume share, 2016 43
Figure 28: Leading brands in the Pretzels market, value and volume share, 2016 44
Figure 29: Leading brands in the Processed Snacks market, value and volume share, 2016 45
Figure 30: Private label penetration by markets (value terms), 2016 53
Figure 31: Growth analysis, private label and brands, (2011-2016) 54
Figure 32: Value of Health & Wellness claims by market, US$ million, 2016-2021 55
Figure 33: Value analysis by Health & Wellness product attributes, 2016 56
Figure 34: Volume analysis by Health & Wellness product attributes, 2016 57
Figure 35: Value analysis by Health & Wellness consumer benefits, 2016 58
Figure 36: Volume analysis by Health & Wellness consumer benefits, 2016 59
Figure 37: Leading companies in the Health & Wellness market by value, 2016 - Nuts and Seeds 60
Figure 38: Leading companies in the Health & Wellness market by value, 2016 - Popcorn 60
Figure 39: Leading companies in the Health & Wellness market by value, 2016 - Potato Chips 61
Figure 40: Leading companies in the Health & Wellness market by value, 2016 - Pretzels 61
Figure 41: Packaging share and growth analysis by package material, 2011-2021 62
Figure 42: Use of package material by markets (in pack units), 2016 63
Figure 43: Packaging share and growth analysis by pack type, 2011-2021 64
Figure 44: Use of pack type by markets (in pack units), 2016 65
Figure 45: Packaging share and growth analysis by closure type, 2011-2021 66
Figure 46: Use of closure type by markets (in pack units), 2016 67
Figure 47: Packaging share and growth analysis by primary outer type, 2011-2021 68
Figure 48: Relative comparison of countries based on PEST analysis 70
Figure 49: Germany's GDP per capita, 2011-2016 73
Figure 50: Population growth in Germany, 2011-2016 74
Figure 51: Consumer Price Index, Germany, 2010-2016 75
Figure 52: Age Profile, Germany, 2016 76
Figure 53: Consumption of Savory Snacks by Gender, Germany, 2016 77
Figure 54: Consumption of Savory Snacks by age, Germany, 2016 78
Figure 55: Consumption of Savory Snacks by education, Germany, 2016 79
Figure 56: Consumption of Savory Snacks by urbanization, Germany, 2016 80
Figure 57: About GlobalData 109

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Country Profile: Savory Snacks Sector in Germany

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