Mobile in Retail - Thematic Research

2018-05-31
Price :
Published : May-2018
No. of Pages : 37

1 Table of Contents
PLAYERS 3
TRENDS 4
Technology trends 4
Macroeconomic trends 7
Retail trends 9
INDUSTRY ANALYSIS 10
Market size and growth forecasts 10
Competitive analysis 11
Retail case studies 17
Mergers and acquisitions 19
Timeline 21
VALUE CHAIN 22
EIGHT MOBILE THEMES 23
Mobile as a priority 23
Mobile apps 24
Personalisation 25
Mobile payments and wallets 25
Voice assisted shopping 26
Use of QR codes 27
Enhanced instore experience 27
Use of beacon technology 28
COMPANIES SECTION 30
TECHNOLOGY BRIEFING 34
Definitions 34
History of Mobile 35
APPENDIX: OUR "THEMATIC" RESEARCH METHODOLOGY 36

Filed in: Information Technology, Software and Services
Publisher : GlobalData