TrendSights Analysis: Resource Scarcity – How consumers view the issue of depleting resources, and how brands can respond to this

2017-04-12
Price :
Published : Apr-2017
No. of Pages : 36

Society has insufficient productive resources to satisfy all human wants and needs and this is giving rise to scarcity. Population growth and the growing consumption power of developing nations combine to exacerbate these pressures on vital resources including water, energy, and land.

Earth is unable to support current business-as-usual consumption and production levels; by 2030, pressures on resources will intensify, with the global population predicted to need 35%, 40%, and 50% more food, water, and energy, respectively. As people become increasingly aware of these issues, brands will face a growing number of consumers with green and sustainable preferences. Companies should look to create greener products to appeal to the growing number of sustainability-conscious consumers.

Trend drivers

  • There is increased consumer awareness of the consequences of population growth, mounting resource consumption, and depleting natural resources.
  • Sustainability-conscious consumers are looking to buy more environmentally friendly products to embrace their environmental responsibility.

Consumer targets

  • Consumers from Latin America are the most concerned by emissions and the most likely to buy products that support environmental protection.
  • Latin America is the most biodiverse region and consumers want to shift away from unsustainable products and towards greener alternatives

Develop offerings with natural, organic ingredients to capitalize on their wider environmental benefits and reduce chemical usage. Use biodegradable/recycled/recyclable packaging with eco-friendly ink (e.g. vegetable-based ink) to reduce emissions and landfill. Challenge category conventions and consumer perceptions by revolutionizing product formulations to promote sustainability and resourcefulness (e.g. using edible insects). Use lightweight, functional packaging to provide logistical benefits and reduce emissions.

The report “TrendSights Analysis: Resource Scarcity” explores what the trend is, why it is important, who is most influenced by it, and how brands and manufacturers can capitalize on it. The research concludes by identifying where the trend is heading next and how long it will last.

Companies mentioned in this report: Exo, Barilla, Na-Moy, Ito En, Nescafé, Buda Juice, Yaweco, Lashfood, Biferdil, If You Care E-Z, Tide, Nutri Science, DonQ Rums, Oneglass, Elements, Starbucks.

Scope

  • Three in four consumers globally believe that it is important to live an ethical or sustainable lifestyle in order to create a feeling of wellbeing or wellness.
  • Almost two thirds of consumers globally are concerned about carbon emissions.
  • 64% and 59% of consumers globally are concerned by water and food shortages, respectively.

Reasons to buy

  • Understand the relevant consumer trends and attitudes that drive and support innovation success so you can tap into what is really impacting the industry.
  • Gain a broader appreciation of the fast-moving consumer goods industry by gaining insights from both within and outside of your sector.
  • Access valuable strategic take-outs to help direct future decision-making and inform new product development.
Filed in: Consumer Goods
Publisher : GlobalData
More Reports
Title Price Buy Now

Cigarettes in Cambodia, 2020

Cigarettes in Cambodia, 2020 Summary Cigarettes in Cambodia, 2020 is an analytical report by GlobalData that provides extensive and highly detailed current and future market trends in the tobacco market in Cambodia. It covers market size and structure along with per capita and overall consumption. Additionally, it focuses on brand data, retail pricing, prospects, and forecasts for sales and consumption until 2030. GlobalData believes that price increases that came about because of the rise in excise duty in 2019, are only going to further stimulate this sector. Illegal volumes are forecast to be at 0.8 to one billion pieces elevating their profile to potentially in excess of 10% of the market. Scope - Increased taxes have come to dominate the market with volumes dropping to 7.3 billio......
$975

Cigarettes in Jamaica, 2020

Cigarettes in Jamaica, 2020 Summary Cigarettes in Jamaica, 2020 is an analytical report by GlobalData that provides extensive and highly detailed current and future market trends in the tobacco market in Jamaica. It covers market size and structure along with per capita and overall consumption. Additionally, it focuses on brand data, retail pricing, prospects, and forecasts for sales and consumption until 2030. The Jamaican cigarette market is small with duty paid consumption falling dramatically in recent years; it was estimated at 520 million pieces in 2019 which is 60% down on sales in 1990. Recent increases in Special Consumption Tax (SCT) in particular have done much to dent duty paid sales, stimulating the non-duty paid sector as well as loose tobacco use. A recent suspension of t......
$975

Cigarettes in Honduras, 2020

Cigarettes in Honduras, 2020 Summary Cigarettes in Honduras, 2020 is an analytical report by GlobalData that provides extensive and highly detailed current and future market trends in the tobacco market in Honduras. It covers market size and structure along with per capita and overall consumption. Additionally, it focuses on brand data, retail pricing, prospects, and forecasts for sales and consumption until 2030. The market for cigarettes in Honduras has fallen sharply in recent years. Volumes in 2017 were down at 870 million pieces, 29.4% below 1990 levels, with a fall to 790 million pieces forecast for 2019. Per capita consumption levels are low due to widespread poverty, which is limiting demand for cigarettes, as well as recent rises in the profile of the non-duty paid sector. Sco......
$975

Canada Smokeless Tobacco, 2020

Canada Smokeless Tobacco, 2020 Summary Canada Smokeless Tobacco, 2020 is an analytical report by GlobalData that provides extensive and highly detailed current and future market trends in the Canadian tobacco market. It covers market size and structure along with per capita and overall consumption. Additionally, it focuses on brand data, retail pricing, prospects, and forecasts for sales and consumption until 2030. The Canadian smokeless tobacco market has been in long-term decline. Cigarettes still dominates the market, with its dominance increasing over the last decade. Smokeless tobacco is still a niche sector of the Canadian market. Scope - From 2009 to 2019, the proportion of Smokeless Tobacco to the whole market remained unchanged at 1.0%. - The US is the largest source of impor......
$975

Post Menopausal Disorder Global Clinical Trials Review, H2, 2020

Post Menopausal Disorder Global Clinical Trials Review, H2, 2020 Summary GlobalData's clinical trial report, "Post Menopausal Disorder Global Clinical Trials Review, H2, 2020" provides an overview of Post Menopausal Disorder Clinical trials scenario. This report provides top line data relating to the clinical trials on Post Menopausal Disorder. Report includes an overview of trial numbers and their average enrollment in top countries conducted across the globe. The report offers coverage of disease clinical trials by region, country (G7 & E7), phase, trial status, end points status and sponsor type. Report also provides prominent drugs for in-progress trials (based on number of ongoing trials). GlobalData Clinical Trial Reports are generated using GlobalData's proprietary database - Phar......
$2500

United Kingdom (UK) Father’s Day 2020 – Retail Occasions Series

United Kingdom (UK) Father's Day 2020 - Retail Occasions Series Summary United Kingdom (UK) Father's Day 2020 report forms part of GlobalData's Retail Occasions series, and offers a comprehensive insight into the consumer dynamics and spending habits of British consumers for Father's Day. The report analyses the market, the major players, the main trends, and consumer attitudes. Overall Father's Day penetration fell slightly by 1.7ppts to 48.9%, however this is much less than the decrease seen for Mother's Day. This is likely due to be to an easing of restrictions regarding shop openings and visiting family. Scope - With Father's Day falling only one week after non-food shops began to resume trading, increased spend on (non-gifting) food & drink proved a natural solution for shoppers ......
$2500

Authenticity and Heritage – TrendSights

Authenticity and Heritage - TrendSights Summary Authenticity and Heritage is an important dimension of both quality and trustworthiness, offering opportunities for brands to scale up their products for a premium positioning. The report focusses on key drivers behind the trend and explores their impact on consumer behavior. This report is part of the GlobalData TrendSights Analysis series, which shows the relevance of the trend in different sectors and gives insights on how brands can leverage them to position their products successfully. Scope - Consumers associate well-established brands with high quality and they look for brands they trust, especially in times of uncertainty. Provenance is driving notions of quality as consumers associate high or superior quality with locally produc......
$3450

Fresh, Natural and Pure – TrendSights Analysis

Fresh, Natural and Pure - TrendSights Analysis Summary The Fresh, Natural and Pure trend is anchored in consumer health-consciousness, and embodies the move toward all things natural, organic, and fresh. In seeking out more natural products, consumers are becoming more ingredient-aware, and in turn, are placing a greater focus on both the materials and processes used in the formulation of products. "Fresh, Natural and Pure - TrendSights Analysis" is part of GlobalData's TrendSights series and explores how brands can provide a superior and more unique fit for specific trends and consumer segments. Scope - Over of global consumers are influenced by a product's impact on their health and wellness making a purchase. - Over half of parents claim to proactively seek products for their chil......
$3450

Menswear in Singapore – Sector Overview, Brand Shares, Market Size and Forecast to 2024 (adjusted for COVID-19 impact)

Menswear in Singapore - Sector Overview, Brand Shares, Market Size and Forecast to 2024 (adjusted for COVID-19 impact) Summary Menswear in Singapore - Sector Overview, Brand Shares, Market Size and Forecast to 2024 (adjusted for COVID-19 impact) provides both the historic and forecast market data of total apparel sales, and the menswear market in Singapore. It illustrates the data with charts, graphs and tables summarizing the value and volume trends, with category details in menswear. The forecasts include the impact of COVID-19 on growth. The report also reveals major brand's share in apparel and menswear with their price and market positioning in 2019. Furthermore, this report showcases the trends in the market and sectors by value and volume. It also reveals the brand leaders by mar......
$550

Men’s Footwear in Singapore – Sector Overview, Brand Shares, Market Size and Forecast to 2024 (adjusted for COVID-19 impact)

Men's Footwear in Singapore - Sector Overview, Brand Shares, Market Size and Forecast to 2024 (adjusted for COVID-19 impact) Summary Men's Footwear in Singapore - Sector Overview, Brand Shares, Market Size and Forecast to 2024 (adjusted for COVID-19 impact) provides both the historic and forecast market data of total apparel sales, and the men's footwear market in Singapore. It illustrates the data with charts, graphs and tables summarizing the value and volume trends, with category details in men's footwear. The forecasts include the impact of COVID-19 on growth. The report also reveals major brand's share in apparel and men's footwear with their price and market positioning in 2019. Furthermore, this report showcases the trends in the market and sectors by value and volume. It also re......
$550
We use cookies to deliver the best possible experience on our website.
By continuing to use this site, or closing this box, you consent to our use of cookies. To learn more, visit our Privacy Policy