UK Window Dressings – 2018

2018-11-08
Price :
Published : Nov-2018
No. of Pages : 74

UK Window Dressings – 2018

Summary

“UK Window Dressings – 2018”, report offers comprehensive insight and analysis of the window dressings market (including forecasts up to 2023), the major players, the main trends, and consumer attitudes. It provides in-depth analysis of the following: the hot issues impacting the market, strategies for success, market sizes and forecasts, retailer profiles, retailer market shares, consumer data and future outlook. The report focuses on curtains, blinds and shutters. Consumer data is based on our 2018 UK window dressings survey, using a panel of 2,000 nationally representative consumers.

2018 has seen the window dressings category grow by just 0.8%, with a slow housing market and cautiousness about spending large amounts on homes resulting in another sluggish year. Dunelm remains the clear leader in the category, with its market share (17.4%) continuing to dwarf that of second largest player Hillary’s (7.0%). Researching is widespread across all window dressing product types, both in stores and online.

Scope

– Once fears of a potential catastrophic house price crash begin to lift, consumers should once again start to feel comfortable buying, selling and moving and this will encourage them to furnish homes with new window dressings.
– The window dressings marketplace is becoming increasingly crowded.
– Among younger shoppers, shutters are particularly popular.

Reasons to buy

– Using our five year forecasts to 2023, learn which subcategories in the window dressings market will be the fastest performing to ensure more focus and investment in these winning product areas.
– Understand how drivers of window dressings, such as price, quality, design and innovation, differ in importance among different demographics in order to maximise sales potential.
– See which retailers are set to gain share in 2018 and beyond and the reasons behind this.
– Gain a better understanding of the customer shopping journey for window dressings, and understand the impact of the online channel in this.

Filed in: Advanced Material
Publisher : GlobalData
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