2012-2016 Mobile Broadband Grand Prix

2012-12-04
Published : Dec-2012

Formula 1 MBB Strategies to Fuel-up ARPU Tanks, Fostering Consumer Adoption, Locking Churn, and Traffic Offloading Techniques in Rural & Urban Global Mobile Markets. Constituting up-to-the-minute Case Studies, and much more…

An accurate study of the present and the expected face of the telecom market based on detailed research by our experts has been supported by true data extracted from the grass root levels. This study is a conclusive report based on interviews, data mining techniques, in depth analysis, scrutiny of factual data and possible innovative propositions that could equip an entity to tackle the ongoing advancements in the industry.

Key Questions Answered

  • How to optimise data traffic so your networks breathe easier?
  • What are the latest penetration techniques MNOs are using across untapped markets?
  • How to drive consumer adoption of MBB across stubborn regions/ markets?
  • What are the most promising VAS offerings? What role innovative VAS would play in cutting down the churn, and adding numbers to your user base?
  • Which MBB Services would thunder in years ahead? What will be the supporting Business Models?
  • How to segment your MBB user class and cater to their personalised needs?
  • What are the top MBB Business Settings out there? How other players could learn from them?
  • How could the App community exploit opportunity of doing business with MNOs, Handset Makers and Store owners – and their best propositions?
  • Where are the niche markets for desired Mobile App returns; and how early movers can milk these opportunities?
  • What formulae do TeleResearch Labs advise to tap the unserved markets of AMEA?
  • What would be the psychology of smartphone users in next 6 years? What offerings smartphone makers can introduce to enchain the customer beyond conventional ‘Handset Sales’ business model?
  • How do MNOs, App Community and Handset Makers collaborate to spread the MBB Addiction?
  • What are the latest MBB threats? What old methods MNOs need to forget, and what are the latest out-of-the-box way outs?
Report Details:
Published: February 2012
No. of Pages: 240
Price:Single User License:US$3495               Corporate User License:US$7845 
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Key Forecasts

  • MBB would be roaring with 2.7 billion users globally by 2016. Asia Pacific would capture the lion’s chunk at over a billion.
  • 30% of all mobile phone users globally, would be MBB addicts by 2016.
  • By 2016, the MBB revenue of North America would be $81 billion – Over $100 billion short of that of Asia Pacific.
  • Total WiMAX-supported MBB subscribers would be 340 million by 2016.
  • MBB ARPU of Europe, as whole, would plummet to $0.19 by 2016.
  • Africa would rock at a 250% MBB leap each year till 2016.
  • Global mobile messaging revenues would cross $300 billion in 2016.
  • Global mobile app downloads would surpass 20 billion within 3 years.
  • Mobile Video would be muscling-on the global data traffic at a 68% share by 2016.

Exclusive Analyses

  • Comparative growth projection of different mobile app platforms.
  • MBB ARPU projection of 6 global giants (2012 – 2016).
  • A macroscopic analyses of over 50 running & successful MBB plans, regionally.
  • A critical scrutiny and evaluation of the data offloading cargo.
  • Exhaustive 30+ Case Studies on Mobile messaging, VAS, 3G, 3G+ (HSPA & LTE), WiMAX, MNOs, Smartphone Makers and Mobile Apps.
  • Ground-breaking VAS ideas.
  • Over 20 Analyses by TeleResearch Labs on topics that were yet unexplored.
Filed in: Telecommunications
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