Country Profile: Meat sector in Colombia
Summary
The Meat sector in Colombian is driven by growing disposable income of consumers and rise in urbanization rates in the country. The share of Colombian Meat sector at global level has declined marginally, whereas at regional (Western Europe) level it has recorded an increase during the past five years. Of the seven markets, Fresh Meat – Counter is the largest in both value and volume terms. Hypermarkets & Supermarkets is the leading channel for the distribution of meat products, while Rigid Plastics is the most commonly used packaging material in the sector. Togineta, Koller, and Zenú are the leading market brands in the Colombian Meat sector.
GlobalData’s Country Profile report on the Meat sector in Colombia provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
What else is contained?
– Market data: Overall market value and volume data with growth analysis for 2011-2021
– Category coverage: Value and growth analysis for Ambient Meat, Chilled Raw Packaged Meat – Processed, Chilled Raw Packaged Meat – Whole Cuts, Cooked Meats – Counter, Cooked Meats – Packaged, Fresh Meat (Counter) and Frozen Meat with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
– Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
– Distribution data: Percentage of sales within each market through distribution channels such as Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
– Packaging data: consumption breakdown for packaging materials and containers in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Jar, Bottle, Bag/Sachet, Tub, Box, Pouch, and Tube.
Scope
– The Colombian Meat sector grew at a CAGR of 3.1% during 2011-2016 and is forecast to register growth at a CAGR of 3.3% during 2016-2021.
– Of the seven markets, Fresh Meat (Counter) is the largest market in the Colombian Meat sector with more than half of the value share in 2016.
– The per capita consumption of meat in the country is higher compared to global levels in 2016 and expected to be higher during 2016-2021.
– The Colombian Meat sector is highly fragmented with the top five players accounting for nearly 2.8% of the market share by value in 2016.
– Hypermarkets & Supermarkets is the leading distribution channel for the Colombian Meat sector, accounting for a total value share of 51% in 2016.
– Rigid Plastics is the most commonly used packaging material in the Colombian Meat sector.
Reasons to buy
– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
– Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
– Manufacturers can identify the opportunities to position products with H&W attributes/benefits
– Access the key and most influential consumer trends driving Prepared Meals products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
– The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
– Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.