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Analysts forecast the Global Antivirus Software Package market to grow at a CAGR of 13.4 percent over the period 2012-2016. One of the key factors contributing to this market growth is the increasing demand for mobile antivirus software packages. The Global Antivirus Software Package market has also been witnessing the increasing demand for cloud-based solutions. However, the availability of open-source antivirus software packages could pose a challenge to the growth of this market.
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The report recognizes the following companies as the key players in the Global Antivirus Software Package Market: Avast Software B.V., Avira Holding GmbH, ESET LLC, Microsoft Corp., and Symantec Corp.
Analyst said: “The increasing number of attacks and threats has prompted antivirus software vendors to develop new products or improve existing products to adapt to the changing technological environment. Additionally, changing customer requirements and increased competition among vendors are other reasons for the availability of improved applications for customers at lower cost. This trend is expected to continue in the future.”
According to the report, one of the main drivers impacting this market is the significant increase in the use of smartphones, which is affecting the demand for and usage of antivirus software.
Further, the report states that one of the key challenges faced by the market is the declining demand for PCs. The reason for the decline is the increased use of tablets and smartphones, which can impact the demand for antivirus software.
The Global Antivirus Software Package Market 2012-2016, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market in the Americas, and the EMEA and APAC regions; it also covers the Global Antivirus Software Package market landscape and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.
The other vendors mentioned in this report are AVG Technologies, Kaspersky Lab, Panda Security S.L., and Trend Micro
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Key questions answered in this report:
– What will the market size be in 2016 and what will be the growth rate?
– What are key market trends?
– What is driving this market?
– What are the challenges to market growth?
– Who are the key vendors in this market space?
– What are the market opportunities and threats faced by key vendors?
– What are the strengths and weaknesses of each of these key vendors?
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