Mobile Gaming Market in Asia and Forecast Analysis

2012-10-12
Published : Oct-2012

Mobile gaming is enjoying solid growth in terms of revenue and market share. It is estimated to hit $54 Billion global market value by 2015. The Asian region leads the mobile gaming market with approximately 40% market stake. The greater Asia Pacific region as well as emerging markets such as the Middle East are also high growth areas.

This report represents a comprehensive analysis of mobile gaming opportunities in Asia. It provides insights into the mobile gaming business and analysis of current limitations, challenges, and opportunities. The report evaluates current and future mobile gaming technologies, new media and its dynamics with mobile gaming business. The report includes mobile game development companies, key mobile gaming business drivers, global and Asian gaming business prospects, prospects by country and telecom operator. The report also includes analysis of the gaming business value chain and developing trends.

Mobile Gaming Technology in the report:

Windows Phone, Windows Phone 7.5 / ‘Mango’ , webOS, Apple iOS, Android, Symbian, BlackBerry OS, Bada, Brew, DoJa, Java ME , WIPI, Maemo, MeeGo, SHR, Linux, LiMo 4, Boot 2 Gecko (B2G), Aliyun OS, Tizen, Meltemi

Mobile Gaming Genres in the report:

Action, Action-adventure, Adventure, Role-playing, Simulation, Sport, Strategy

Countries in the report:

China, Japan, Korea, Russia, Australia, India, Indonesia, Thailand, Philippines, Malaysia, Singapore, Vietnam, Hong Kong, Mongolia, New Zealand, Taiwan, Bangladesh, Sri Lanka, Pakistan, Turkey, Iran, Israel, Saudi Arabia, Afghanistan, Iraq, Syria, UAE , Egypt, Kazakhstan, Kyrgyzstan, Uzbekistan

Target Audience:

  • Game Portal Companies
  • Mobile Network Operators
  • Game Exporter / Importers
  • Mobile Application Developers
  • Location-based Service Providers
  • Social Media Service Provider
  • Mobile Handset Manufacturers
  • Mobile / Online Gambling Companies
  • Game Distributors and Aggregators
  • Brand/Product/Service Advertiser
  • M-commerce Application Developers

Mobile Gaming Market in Asia

Published: October 2012                      No. of Pages: 25      

Price:  Single User: US $ 750              Corporate User: US $ 1650

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Table of Contents

ABSTRACT 13

WHAT IS MOBILE GAMING 14

MOBILE GAMING HISTORY AND BRAND GAMES 14

LIMITATIONS OF MOBILE GAMING 17

MOBILE GAMING TECHNOLOGY PLATFORM 18

FUTURE MOBILE GAMING TECHNOLOGY PLATFORM 35

FUTURE OF MOBILE GAMING TECHNOLOGY PLATFORM: HTML5, LimeJS, CLOUD 36

OPERATING SYSTEM MARKET SHARE AND TREND ANALYSIS 37

MOBILE GAMERS PLATFORM CHOICE, MOBILE CASINO, AND ANROID 39

LOCATION BASED MOBILE GAME AND FUTURE GAMING TREND 39

CASE STUDY: SCVNGR – A LOCATION-BASED MOBILE GAMING PLATFORM 42

MOBILE LBS GAMING IN ASIA, ANALYSIS AND FUTURE DIRECTION 44

MULTIPLAYER MOBILE GAMING (MMG) 46

ANROID: TOP 10 MULTIPLAYER GAMES47

MULTIPLAYER MOBILE GAMING (MMG) FUNCTIONALITY DRIVER 51

FUTURE OF MMG (MULTIPLAYER MOBILE GAMING) FUNCTIONALITY DRIVER 55

HTML5 – Mobile Web’s Future 56

MOBILE GAMING GENRES 57

INNOVATIVE MOBILE GAMING61

POCKET GAMER AWARDS 2010 64

MOBILE CLOUD AND MOBILE GAMING 64

RUBY PLATFORM & MOBILE GAMING 66

SOCIAL MEDIA AND MOBILE GAMING 69

MOBILE APPS & MONEY GENERATION 73

LEARNING OF VIDEO GAME INDUSTRY FROM MOBILE GAMING 75

IS MOBILE GAMING KILLING THE CONSOLE MARKET? 78

MOBILE GAME DISTRIBUTION PLATFORM 79

MOBILE GAME DEVELOPER 83

GREE 87

ECONOMIC DRIVER OF MOBILE GAMING 98

GROWTH DRIVER OF MOBILE GAMING 100

MOBILE PENETRATION AND GAMING MARKET 2011 – BEYOND 101

GLOBAL MOBILE GAMING MARKETPLACE 104

APAC (ASIA PACIFIC) 110

ME (MIDDLE EAST) 113

CENTRAL ASIA 114

SOUTH EAST ASIA 115

TELCO OPERATOR ANALYSIS 144

MOBILE GAME PRICING 159

MOBILE GAMING vs VAS REVENUE 2008-2013 162

MOBILE ADVERTISING REVENUE 2015 163

ASIAN MOBILE GAMBLING MARKET: 3.91 CAGR by 2015 163

MOBILE GAMING BUSINESS STRATEGIES 164

MOBILE GAME MONETIZATION METHODS: 29 BUSINESS MODELS 166

CASE STUDY: ANGRY BIRDS – A SUCCESSFUL MOBILE GAME STORY 169

MOBILE GAMING DISTRIBUTION CHANNEL 173

MOBILE GAMING ECO SYSTEM / VALUE CHAIN 174

VALUE CHAIN PARTNERSHIP 175

REVENUE SHARING IN MOBILE GAMING VALUE CHAIN177

KEY REVENUE SOURCES & COST ITEM OF MOBILE GAMING BUSINESS 178

IMPACT OF BRAND IN THE SUCCESS OF MOBILE GAMING 178

MOBILE GAMING: INTERSECTION OF VEDIO GAME & MOBILE DATA APPLICATION 179

EVOLUTION OF MOBILE GAMING: A CONCEPTUAL FRAMEWORK 180

BEST GAMING PRACTICE: JAPAN & KOREA 180

WHERE IS THE MONEY?181

WHERE IS THE OPPORTUNITY? A GAMIFICATION TREND 183

RECOMMENDATIONS 184

List of Tables

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