Tourism Source Market Insight: Japan

Table of Contents
Table of Contents
Overview
Region Snapshot 2018
At a glance: The Japanese tourist market in 2018
Risks to outbound Japanese tourism
Main findings
Tourists profile
Which types of holiday do the Japanese take?
Which factors motivate the Japanese when choosing a holiday?
Where do the Japanese plan on travelling to in the next 12 months?
Insight into Japanese tourists
Domestic tourism
Domestic flows
Domestic spending
Outbound tourism
Outbound flows
Outbound spending
Main and developing destination markets
Where did Japanese tourists travel to in 2018?
Main destinations
Developing destinations
Outlook
Opportunities to attract Japanese tourism
Appendix
References
Terminology and definitions
About the Author
GlobalData at a glance