Country Profile: Seasonings, Dressings & Sauces sector in Malaysia
Summary
Malaysian Seasonings, Dressings & Sauces sector accounted for a value share of 0.5% of the global market and 1.1% of the regional (Asia-Pacific) market, in 2016. The urge for new taste preferences among consumers, and adaptation of new culinary traditions from other parts of the world are the key drivers in the Seasonings, Dressings & Sauces sector.
The Seasonings, Dressings & Sauces sector is valued at RM1,632.5 million (US$394 million) in 2016 and is expected to grow at a CAGR of 3% during 2016-2021. Per capita consumption stood at 3.70 kg when compared to the global and Asia-Pacific levels of 4.51 kg and 3.19 kg, respectively, in 2016. The demand for Seasonings, Dressings & Sauces in Malaysia is expected to increase and, consequently, its per capita consumption will increase from 3.70 kg in 2016 to 3.86 kg by 2021.
Hypermarkets & Supermarkets is the leading distribution channel in the Malaysian Seasonings, Dressings & Sauces sector, accounting for a total value share of 81.5% in 2016. The share of all major distribution channels increased marginally from 2011 levels.
The top five players in the Malaysian Seasonings, Dressings & Sauces sector accounted for 23.2% of the market share by value in 2016. Private labels accounted for 1.7% share by value in the same year.
The report “Country Profile: Seasonings, Dressings & Sauces sector in Malaysia” provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
In particular, this report provides the following analysis –
– Market data: Overall market value and volume data with growth analysis for 2011-2021.
– Category coverage: Value and growth analysis for Bouillons & Stocks, Chutneys & Relishes, Condiment Sauces, Dips, Dressings, Dry Cooking Sauces, Herbs, Spices & Seasonings, Tomato Pastes and Purées, and, Wet Cooking Sauces with inputs on individual category share within each market and the change in their market share forecast for 2016-2021.
– Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016.
– Distribution data: Percentage of sales within each market through distribution channels such as Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others.
– Packaging data: Consumption breakdown for packaging materials and containers in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Jar, Bottle, Bag/Sachet, Tub, Box, Pouch, and Tube.
Companies mentioned in this report: Nestle S.A, Lee Kum Kee, Mars, Incorporated, Adabi Consumer Industries, Campbell Soup Company, Mccormick & Company, Inc, Sing Long Food Products Sdn Bhd, Ajinomoto Group, H. J. Heinz Company, Pinnacle Foods, Inc, Syarikat Salmi Hj. Tamim Sdn Bhd, Els Group, Kewpie Corporation, Mizkan Group Corporation, Morton Salt, REGION FOOD INDUSTRIES SDN BHD.
Scope
– The Malaysia Seasonings, Dressings & Sauces sector is led by Dressings in value terms.
– It is expected to grow at a CAGR of 3% during 2016-2021.
– The top five players in the South Korean Seasonings, Dressings & Sauces sector accounted for 30.9% of the market share by value.
– Glass is the most commonly used packaging material in the sector.
– Hypermarkets & Supermarkets is the leading distribution channel for seasonings, dressings & sauces in the country.
Reasons to buy
– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
– Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
– Manufacturers can identify the opportunities to position products with H&W attributes/benefits
– Access the key and most influential consumer trends driving seasonings, dressings and sauces products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
– The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
– Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.