Country Profile: Seasonings, Dressings & Sauces sector in Hungary
Summary
Hungarian Seasonings, Dressings & Sauces sector accounted for a volume share of 0.23% of the global market and 2.1% of the regional (Eastern Europe) market, in 2016. Its volume share in the Eastern European region is expected to decline to reach 2% by 2021, mainly due to the higher volume growth rate in the neighboring countries. The Seasonings, Dressings & Sauces sector is valued at HUF60,019.7 Million (US$212.9 Million) in 2016 and is expected to grow at a CAGR of 2.2% during 2016-2021. Per capita consumption stood at 5.6kg when compared to the global and Eastern Europe levels of 4.5kg and 7.3kg, respectively, in 2016.
Hypermarkets & Supermarkets is the leading distribution channel in the Hungarian Seasonings, Dressings & Sauces sector, accounting for a total value share of 48.2% in 2016. It is followed by Convenience Store with value share of 29.3% in the same year.
Health & Wellness attributes such as Naturally Healthy’ and consumer benefits such as General Wellbeing’ are the most sought after Health & Wellness claims in the Hungarian Seasonings, Dressings & Sauces sector. The top five players in the Hungarian Seasonings, Dressings & Sauces sector accounted for 38.5% value market share in 2016. Private labels accounted for 8.3% share by value in the same year.
The report “Country Profile: Seasonings, Dressings & Sauces sector in Hungary” provides insights on high growth markets to target, trends in the usage of packaging materials, types and closures category level distribution data and brands market shares.
In particular, this report provides the following analysis –
– Market data: Overall market value and volume data with growth analysis for 2011-2021
– Category coverage: Value and growth analysis for Bouillons & Stocks, Chutneys & Relishes, Condiment Sauces, Dips, Dressings, Dry Cooking Sauces, Herbs, Spices & Seasonings, Tomato Pastes and Purées, and, Wet Cooking Sauces with inputs on individual category share within each market and the change in their market share forecast for 2016-2021
– Leading players: Market share of brands and private labels, including private label growth analysis from 2011-2016
– Distribution data: Percentage of sales within each market through distribution channels such as Cash & Carries and warehouse Clubs, Hypermarkets & Supermarkets, Convenience Stores, Food & Drinks Specialists, eRetailers and others
– Packaging data: consumption breakdown for packaging materials and containers in each market, in terms of percentage share of number of units sold. Packaging material data for Glass, Flexible Packaging, Paper & Board, Rigid Plastics, and others; container data for: Jar, Bottle, Bag/Sachet, Tub, Box, Pouch, and Tube.
Companies mentioned in this report: Nestle S.A, Unilever Plc,Szegedi Paprika Zrt, Bretas Ltd, Develey, Groupe Bonduelle, REGE. – Szatmári Cannery Ltd, Baxters Food Group Limited, H. J. Heinz Company, Orkla Group, KOCH FOODS, Lee Kum Kee.
Scope
– The Seasonings, Dressings & Sauces sector in Hungary is forecast to grow at 2.2% CAGR in value terms during 2016-2021
– Per capita consumption of Herbs, Spices & Seasonings is higher in Hungary compared to the regional and global levels
– Hypermarkets & Supermarkets is the largest distribution channel followed by Convenience Stores and Food & Drinks Specialists
– Univer is the leading brand in value terms in the Hungarian Seasonings, Dressings & Sauces sector, while Knorr leads in volume terms
– Condiment Sauces market offers products with Health & Wellness claims in the Seasonings, Dressings & Sauces Sector
– Glass is the most commonly used packaging material in the Hungarian Seasonings, Dressings & Sauces sector.
Reasons to buy
– Identify high potential categories and explore further market opportunities based on detailed value and volume analysis
– Existing and new players can analyze key distribution channels to identify and evaluate trends and opportunities
– Gain an understanding of the total competitive landscape based on detailed brand share analysis to plan effective market positioning
– Manufacturers can identify the opportunities to position products with H&W attributes/benefits
– Access the key and most influential consumer trends driving Seasonings, Dressings & Sauces products consumption, and how they influence consumer behavior in the market which will help determine the best audiences to target
– Our team of analysts have placed a significant emphasis on changes expected in the market that will provide a clear picture of the opportunities that can be tapped over the next five years, resulting in revenue expansion
– The packaging analysis report helps manufacturers, in identifying the most commonly used packaging materials in the sector
– Analysis on key macro-economic indicators such as GDP per capita, population (overall and breakdown by age), and consumer price index. It also covers a comparative analysis of political, economic, socio-demographic, and technological indicators (PEST) across 50 countries.