The Netherlands – The Future of Foodservice to 2020
Summary
Netherlands’ export-led economy suffered disproportionally from the 2008 global financial crisis, it has since entered a period of recovery. The macroeconomic climate across the country is healthy, seeing consistent positive GDP growth over the past three years. Falling unemployment rates, well below EU and Eurozone averages, as well as strengthening economic forecasts, have boosted both consumer and business confidence.
Netherlands’ profit sector foodservice market is the ninth largest in Europe (including Russia). Overall sales value grew at a strong CAGR of 3.1% from 2013-2015 and this growth is forecast to remain stable, with a marginally contracted CAGR of 2.9% to 2020. Valued at EUR 4.5 Billion and accounting for 26.3% of total profit sector revenue, the Full Service Restaurants (FSR) channel leads the Dutch foodservice profit sector. This can be attributed to traditionally hold eating habits among consumers, particularly the elderly.
Full service restaurants (FSR) are the Netherlands’ largest foodservice channel, generating a sales value of EUR 4.5 Billion in 2015. Despite this, the channel has experienced relatively slow value growth in recent years, rising at a CAGR of 2.6% between 2013 and 2015 (weakest growth in the profit sector). To 2020, sales value generated in the FSR channel is forecast to grow at a CAGR of 2.9%, once again below the overall profit sector average. Value growth will to be driven by rising transaction prices, as Dutch consumers continue to pay more than neighbouring Belgian and German consumers for FSR meal occasions.
Between 2013 and 2015, sales value generated in the Netherlands’ coffee and tea shop channel rose at a CAGR of 2.9%, led primarily by a growing number of transactions and rising average transaction prices.
The report “The Netherlands – The Future of Foodservice to 2020” provides extensive insight and analysis of the Netherlands’ Foodservice market over the next five years (2015-2020) and acts as a vital point of reference for operators or suppliers.
In particular, this report provides the following analysis –
– Overview of the Netherlands’ macro-economic landscape: Detailed analysis of current macro-economic factors and their impact on the Netherlands’ foodservice market including GDP per capita, consumer price index, population growth and annual household income distribution.
– Growth dynamics: In-depth data and forecasts of key channels (QSR, FSR, Coffee & Tea Shops, Pubs, Clubs and Bars) within the Netherlands’s foodservice market, including the value of the market, number of transactions, number of outlets and average transaction price.
– Customer segmentation: Identify the most important demographic groups, buying habits and motivations that drive out-of-home meal occasions among segments of the Netherlands population.
– Key players: Overview of market leaders within the four major channels including business descriptions and number of outlets.
– Case Studies: Learn from examples of recent successes and failures within the Netherlands’ foodservice market.
Companies mentioned in this report: Bagels & Beans, Burger King, Coffee Company, De Beren Holding, Domino’s Pizza, Doppio Espresso, FEBO, Gauchos, Humphrey’s Restaurant Group, Jacobs Douwe Egberts, KFC, Kwalitaria, Loetje Groep, McDonald’s Corporation, Restaurant Brands International, Starbucks Coffee, Yum! Brands.
Scope
– Strong value growth is expected in the Netherlands’ foodservice market to 2020, with a number of international brands seeking to enter the fast-growing market.
– Widespread availability of specialist coffee across channels has stunted growth of the coffee & tea shop market. Just 20% of consumers said they had visited a coffee & tea shop in the previous week, although younger consumers do visit more frequently.
– High minimum wages have squeezed profit margins across QSR, leading to greater use of automation to preserve low price points.
Reasons to buy
– Specific forecasts of the Dutch foodservice market over the next five years (2015-2020) will give readers the ability to make informed business decisions through identifying emerging/declining markets.
– Consumer segmentation detailing the desires of known consumers among all major foodservice channels (QSR, FSR, Coffee & Tea shops, Pubs, Clubs and Bars) will allow readers understand the wants and needs of their target demographics.
– Relevant case studies will allow readers to learn from and apply lessons discovered by emerging and major players within the Netherlands’ foodservice market.